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Hong, Ilyoo Barry
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1

Understanding the influence of a host's guest perceptions o..:

Hong, Ilyoo Barry ; Kim, Minjae
Telematics and Informatics.  87 (2024)  - p. 102096 , 2024
Link: https://doi.org/10.1016/..
 
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2

Participation in the Sharing Economy Revisited: The Role of..:

Lee, Jieun ; Erdogan, Aybuke Nur ; Hong, Ilyoo Barry
Sustainability.  13 (2021)  17 - p. 9980 , 2021
Link: https://doi.org/10.3390/..
 
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3

The Influence of Situational Constraints on Consumers' Eval..:

Lee, Jieun ; Hong, Ilyoo Barry
Journal of Theoretical and Applied Electronic Commerce Research.  16 (2021)  5 - p. 1517-1536 , 2021
Link: https://doi.org/10.3390/..
 
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4

Social and Personal Dimensions as Predictors of Sustainable..:

Hong, Ilyoo Barry
Sustainability.  10 (2018)  8 - p. 2856 , 2018
Link: https://doi.org/10.3390/..
 
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5

Predicting user-level marketing performance of location-bas..:

Hong, Ilyoo Barry
Journal of Computer Information Systems.  60 (2018)  3 - p. 212-222 , 2018
Link: https://doi.org/10.1080/..
 
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6

Participation in the Sharing Economy Revisited: The Role of..:

Jieun Lee ; Aybuke Nur Erdogan ; Ilyoo Barry Hong
Tourism, Culture, and Heritage.  , 2021
Link: https://doi.org/10.3390/..
 
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7

The Influence of Situational Constraints on Consumers' Eval..:

Jieun Lee ; Ilyoo Barry Hong
Digital Marketing and the Connected Consumer.  , 2021
Link: https://doi.org/10.3390/..
 
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8

The Influence of Situational Constraints on Consumers' Eval..:

Jieun Lee ; Ilyoo Barry Hong
https://www.mdpi.com/0718-1876/16/5/85.  , 2021
Link: https://doi.org/10.3390/..
 
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9

Participation in the Sharing Economy Revisited: The Role of..:

Jieun Lee ; Aybuke Nur Erdogan ; Ilyoo Barry Hong
https://www.mdpi.com/2071-1050/13/17/9980.  , 2021
Link: https://doi.org/10.3390/..
 
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10

Social and Personal Dimensions as Predictors of Sustainable..:

Ilyoo Barry Hong
https://dx.doi.org/10.3390/su10082856.  , 2018
Link: https://doi.org/10.3390/..
 
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11

Social and Personal Dimensions as Predictors of Sustainable..:

Ilyoo Barry Hong
http://www.mdpi.com/2071-1050/10/8/2856.  , 2018
Link: https://doi.org/10.3390/..
 
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12

Consumer's Electronic Word-of-Mouth Adoption: The Trust Tra..:

Lee, Jieun ; Hong, Ilyoo B.
International Journal of Electronic Commerce.  23 (2019)  4 - p. 595-627 , 2019
Link: https://doi.org/10.1080/..
 
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13

Predicting positive user responses to social media advertis..:

Lee, Jieun ; Hong, Ilyoo B.
International Journal of Information Management.  36 (2016)  3 - p. 360-373 , 2016
Link: https://doi.org/10.1016/..
 
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14

Understanding the consumer's online merchant selection proc..:

Hong, Ilyoo B.
International Journal of Information Management.  35 (2015)  3 - p. 322-336 , 2015
Link: https://doi.org/10.1016/..
 
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15

The mediating role of consumer trust in an online merchant ..:

Hong, Ilyoo B. ; Cha, Hoon S.
International Journal of Information Management.  33 (2013)  6 - p. 927-939 , 2013
Link: https://doi.org/10.1016/..
 
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