Hornig, Tobias
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11

The Role of Culture for Pricing Luxury Fashion Brands:

Hornig, Tobias ; Fischer, Marc ; Schollmeyer, Thomas
Marketing: Zeitschrift für Forschung und Praxis.  35 (2013)  2 - p. 118-130 , 2013
 
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The effect of online protests and firm responses on shareho..:

van den Broek, Tijs ; Langley, David ; Hornig, Tobias
van den Broek , T , Langley , D & Hornig , T 2017 , ' The effect of online protests and firm responses on shareholder and consumer evaluation ' , Journal of Business Ethics , vol. 146 , no. 2 , pp. 279-294 . https://doi.org/10.1007/s10551-017-3653-9.  , 2017
 
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