I agree that this site is using cookies. You can find further informations here.
X
Jaikumar, Saravana
20  results:
Search for persons X
?
1

Addressing difficulties with abstract thinking for low‐lite..:

Viswanathan, Madhu ; Jaikumar, Saravana ; Sreekumar, Arun..
Journal of Consumer Affairs.  , 2024
Link: https://doi.org/10.1111/..
 
?
2

Do No Harm? Unintended Consequences of Pharmaceutical Price..:

Jaikumar, Saravana ; Chintagunta, Pradeep K. ; Sahay, Arvind
Journal of Marketing.  , 2024
Link: https://doi.org/10.1177/..
 
?
3

Digitally mediated value creation for non-commodity base of..:

Parthiban, Rishikesan ; Qureshi, Israr ; Bandyopadhyay, Somprakash.
International Journal of Information Management.  56 (2021)  - p. 102256 , 2021
Link: https://doi.org/10.1016/..
 
?
4

Executive Functions of BoP Consumers: Research Propositions..:

Mishra, Ria ; Singh, Ramendra ; Jaikumar, Saravana
Journal of Global Marketing.  34 (2021)  4 - p. 249-269 , 2021
Link: https://doi.org/10.1080/..
 
?
5

Impact of lifestyle diseases on income and household consum..:

Jaikumar, Saravana ; Dutta, Shantanu ; Sood, Neeraj
Health Marketing Quarterly.  38 (2021)  1 - p. 35-49 , 2021
Link: https://doi.org/10.1080/..
 
?
6

Impact of education on health-beliefs in an emerging econom..:

Jaikumar, Saravana ; Sharma, Yukti ; Silal, Prakrit
Health Marketing Quarterly.  37 (2020)  4 - p. 316-332 , 2020
Link: https://doi.org/10.1080/..
 
?
7

Leveraging ICT to Overcome Complementary Institutional Void..:

Parthiban, Rishikesan ; Qureshi, Israr ; Bandyopadhyay, Somprakash..
Information Systems Frontiers.  22 (2020)  3 - p. 633-653 , 2020
Link: https://doi.org/10.1007/..
 
?
8

Marketplace literacy education and coping behaviors among s..:

Viswanathan, Madhubalan ; Jaikumar, Saravana ; Sreekumar, Arun.
Journal of Consumer Affairs.  55 (2020)  1 - p. 179-202 , 2020
Link: https://doi.org/10.1111/..
 
?
9

Digital access through smartphones and well-being of BoP wo..:

Parthiban, Rishikesan ; Jaikumar, Saravana ; Basak, Jayanta.
Information Technology & People.  35 (2020)  1 - p. 1-26 , 2020
Link: https://doi.org/10.1108/..
 
?
10

Consuming beyond means: debt trap of conspicuous consumptio..:

Jaikumar, Saravana ; Sharma, Yukti
Journal of Marketing Theory and Practice.  29 (2020)  2 - p. 233-249 , 2020
Link: https://doi.org/10.1080/..
 
?
11

How do consumers choose sellers in e-marketplaces? 

, In: Journal of advertising research / Advertising Research Foundation
the role of display price and sellers' review volume 
Jaikumar, Saravana. (2019)  2 - p. 232-241
Copies:  Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
 
?
12

Shareholders' reaction to ethical image of sports teams: an..:

Jaikumar, Saravana ; Pingali, Viswanath ; Virmani, Vineet
DECISION.  46 (2019)  4 - p. 283-300 , 2019
Link: https://doi.org/10.1007/..
 
?
13

'I show off, so I am well off': Subjective economic well-be..:

Jaikumar, Saravana ; Singh, Ramendra ; Sarin, Ankur
Journal of Business Research.  86 (2018)  - p. 386-393 , 2018
Link: https://doi.org/10.1016/..
 
?
14

Groups and teams: a review of bad apple behavior:

Jaikumar, Saravana ; Mendonca, Avina
Team Performance Management: An International Journal.  23 (2017)  5/6 - p. 243-259 , 2017
Link: https://doi.org/10.1108/..
 
?
15

Conspicuous consumption and income inequality in an emergin..:

Jaikumar, Saravana ; Sarin, Ankur
Marketing Letters.  26 (2015)  3 - p. 279-292 , 2015
Link: http://www.jstor.org/sta..
 
1-15