Kalaignanam, Kartik
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5

Does it pay to recall your product early? 

, In: Journal of marketing / American Marketing Association
an empirical investigation in the automobile industry 
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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6

The differential impact of new product development "make/bu.. 

, In: Journal of marketing / American Marketing Association
insights from the automobile industry 
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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12

The effect of CRM outsourcing on shareholder value 

, In: Management science
a contingency perspective 
Kalaignanam, Kartik ; Kushwaha, Tarun ; Tuli, Kapil R... (2013)  3 - p. 748-769
Copies: Zentrale;
 
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13

The impact of product recalls on future product reliability.. 

, In: Journal of marketing / American Marketing Association
evidence from the automobile industry 
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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