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Komulainen, Hanna
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1

Orchestrating Customer-Oriented Public-Private Ecosystem:

, In: Communications in Computer and Information Science; Digital Health and Wireless Solutions,
Nätti, Satu ; Komulainen, Hanna ; Saraniemi, Saila. - p. 223-230 , 2024
Link: https://doi.org/10.1007/..
 
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2

Shaping markets for sustainable innovations: intermediation..:

Mehtälä, Mari ; Lehtimäki, Tuula ; Komulainen, Hanna
Technology Analysis & Strategic Management.  , 2023
Link: https://doi.org/10.1080/..
 
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3

Changing the market for a sustainable innovation:

Keränen, Outi ; Lehtimäki, Tuula ; Komulainen, Hanna.
Industrial Marketing Management.  108 (2023)  - p. 108-121 , 2023
Link: https://doi.org/10.1016/..
 
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4

Typology and dynamics of actors` roles and positions within..:

Mohammadparast Tabas, Abdollah ; Komulainen, Hanna ; Nätti, Satu
Small Enterprise Research.  30 (2022)  1 - p. 71-88 , 2022
Link: https://doi.org/10.1080/..
 
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5

Restructuring existing value networks to diffuse sustainabl..:

Keränen, Outi ; Komulainen, Hanna ; Lehtimäki, Tuula.
Industrial Marketing Management.  93 (2021)  - p. 509-519 , 2021
Link: https://doi.org/10.1016/..
 
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6

Getting closer by increasing distance: the dynamics of valu..:

Pohjosenperä, Timo ; Komulainen, Hanna
Journal of Business & Industrial Marketing.  35 (2020)  12 - p. 2039-2050 , 2020
Link: https://doi.org/10.1108/..
 
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7

Persuasive speech in multi-professional change facilitation..:

Komulainen, Hanna ; Mertaniemi, Elisa ; Lunkka, Nina...
Journal of Health Organization and Management.  33 (2019)  4 - p. 396-412 , 2019
Link: https://doi.org/10.1108/..
 
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8

Customer centricity in mobile banking: a customer experienc..:

Komulainen, Hanna ; Saraniemi, Saila
International Journal of Bank Marketing.  37 (2019)  5 - p. 1082-1102 , 2019
Link: https://doi.org/10.1108/..
 
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9

Explicating the market dimension in the study of digital in..:

Makkonen, Hannu ; Komulainen, Hanna
Technology Analysis & Strategic Management.  30 (2018)  9 - p. 1015-1028 , 2018
Link: https://doi.org/10.1080/..
 
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10

Contextual layers of service experience in professional bus..:

Still, Johanna ; Komulainen, Hanna ; Nätti, Satu
Journal of Business & Industrial Marketing.  33 (2018)  8 - p. 1114-1124 , 2018
Link: https://doi.org/10.1108/..
 
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11

End-customer value restructuring the financial service supp..:

Komulainen, Hanna ; Saraniemi, Saila ; Ulkuniemi, Pauliina.
Marketing Intelligence & Planning.  36 (2018)  6 - p. 709-720 , 2018
Link: https://doi.org/10.1108/..
 
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12

Customer experience in omni-channel banking services:

Komulainen, Hanna ; Makkonen, Hannu
Journal of Financial Services Marketing.  23 (2018)  3-4 - p. 190-199 , 2018
Link: https://doi.org/10.1057/..
 
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13

Networked new service development process: a participant va..:

Makkonen, Hannu ; Komulainen, Hanna ; Liozu and Andreas Hinterhuber, Stephan
Management Decision.  52 (2014)  1 - p. 18-32 , 2014
Link: https://doi.org/10.1108/..
 
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14

The role of learning in value co-creation in new technologi..:

Komulainen, Hanna
Journal of Business & Industrial Marketing.  29 (2014)  3 - p. 238-252 , 2014
Link: https://doi.org/10.1108/..
 
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15

Intermediary roles in local mobile advertising: Findings fr..:

Komulainen, Hanna ; Mainela, Tuija ; Tähtinen, Jaana
Journal of Marketing Communications.  22 (2013)  2 - p. 155-169 , 2013
Link: https://doi.org/10.1080/..
 
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