E-LIB Suche - Ergebnisse für: Kordrostami, Elika

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Coordinating supply-related scarcity appeals with online re..:

Kordrostami, Elika ; Liu-Thompkins, Yuping ; Rahmani, Vahid
Marketing Letters. 33 (2022) 3 - p. 471-484 , 2022

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Texting and Driving: The Use of Specific Ad Elements for At..:

, In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science; From Micro to Macro: Dealing with Uncertainties in the Global Marketplace,

Benoit, Ilgım Dara ; Miller, Elizabeth ; Kordrostami, Elika. - p. 129-130 , 2022

Link: https://doi.org/10.1007/..

3

Investigating the influence of regulatory focus on the effi..:

Kordrostami, Elika ; Liu-Thompkins, Yuping ; Rahmani, Vahid
European Journal of Marketing. 55 (2020) 1 - p. 297-314 , 2020

Link: https://doi.org/10.1108/..

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Should I Care for the Environment or Myself? Ads for Green ..:

, In: Marketing Opportunities and Challenges in a Changing Global Marketplace; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Ekebas-Turedi, Ceren ; Kordrostami, Elika ; Benoit, Ilgim Dara - p. 485-486 , 2020

Link: https://doi.org/10.1007/..

5

A brave new world: embracing sexuality in advertising for a..:

Kordrostami, Elika ; Kordrostami, Melika
Journal of Fashion Marketing and Management: An International Journal. 25 (2020) 1 - p. 99-116 , 2020

Link: https://doi.org/10.1108/..

6

How Women Respond to Female Empowerment Songs: An Abstract:

, In: Marketing Opportunities and Challenges in a Changing Global Marketplace; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Kordrostami, Melika ; Kordrostami, Elika - p. 247-248 , 2020

Link: https://doi.org/10.1007/..

7

Effective Pricing Strategies: Investigating the Contrast Be..:

, In: Marketing Opportunities and Challenges in a Changing Global Marketplace; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Rahmani, Vahid ; Kordrostami, Elika ; Ford, John B. - p. 521-522 , 2020

Link: https://doi.org/10.1007/..

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