Kumar, Nirmalya
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2

Indian Companies as Customers, Competitors & Collaborators:

Kumar, Nirmalya
Indian Journal of Industrial Relations.  45 (2009)  1 - p. 148-159 , 2009
 
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The power of power in supplier–retailer relationships:

Kumar, Nirmalya
Industrial Marketing Management.  34 (2005)  8 - p. 863-866 , 2005
 
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From market driven to market driving:

Kumar, Nirmalya ; Scheer, Lisa ; Kotler, Philip
European Management Journal.  18 (2000)  2 - p. 129-142 , 2000
 
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Generalizations about trust in marketing channel relationsh..:

Geyskens, Inge ; Steenkamp, Jan-Benedict E.M ; Kumar, Nirmalya
International Journal of Research in Marketing.  15 (1998)  3 - p. 223-248 , 1998
 
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