Kwak, Dae Hee
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3

A wolf in (black) sheep's clothing? Subjective group dynami..:

Pradhan, Sean ; Kwak, Dae Hee ; Laraway, Sean..
International Journal of Sport and Exercise Psychology.  21 (2022)  3 - p. 508-533 , 2022
 
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5

When team sponsorship of cause-related messages leads to un..:

Chang, Yonghwan ; Kwak, Dae Hee
European Sport Management Quarterly.  23 (2021)  4 - p. 1024-1045 , 2021
 
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7

Fans' responses to the National Basketball Association's (N..:

Kwak, Dae Hee ; Pradhan, Sean
Journal of Sports Analytics.  5 (2019)  2 - p. 121-136 , 2019
 
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11

Feelings of gratitude: a mechanism for consumer reciprocity:

Kim, Yukyoum ; Smith, Robert D. ; Kwak, Dae Hee
European Sport Management Quarterly.  18 (2017)  3 - p. 307-329 , 2017
 
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12

Consumer responses to sport organizations' corporate social..:

Kwak, Dae Hee
Korean Journal of Sport Science.  28 (2017)  4 - p. 795-807 , 2017
 
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13

Can an organization's philanthropic donations encourage con..:

Kwak, Dae Hee ; Kwon, Youngbum
Journal of Consumer Behaviour.  15 (2016)  4 - p. 348-358 , 2016
 
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14

Consumers' Responses to Public Figures' Transgression: Mora..:

Lee, Joon Sung ; Kwak, Dae Hee
Journal of Business Ethics.  137 (2016)  1 - p. 101-113 , 2016
 
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15

The Overestimation Phenomenon in a Skill-Based Gaming Conte..:

Kwak, Dae Hee
Journal of Gambling Studies.  32 (2015)  1 - p. 107-123 , 2015
 
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