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Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs; Developments in Marketing Science: Proceedings of the Academy of Marketing Science ,
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An Examination of CEO Pay Transparency on Consumers' CSR Ev..:
, In:
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Developments in Marketing Science: Proceedings of the Academy of Marketing Science; Finding New Ways to Engage and Satisfy Global Customers ,
5
Augmented Attributions: The Role of Perceived Effort in the..:
, In:
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Handbook of research on marketing and corporate social responsibility / edited by Ronald Paul Hill (Villanova University, USA), Ryan Langan (University of San Francisco, USA)
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Research at the intersection of marketing and CSR:
, In:
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The journal of brand management
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Towards the formation of consensus in the domain of co-bran..
, In:current findings and future priorities
Copies:
Zentrale:E02 z bwl 485/143; Zentrale:Magazin Zs ff 3043
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Handbook of research on marketing and corporate social resp..
Elgar original reference;Edward Elgar E-Book Archive