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Journal of advertising research / Advertising Research Foundation
8
Quota controls in survey research
, In:a test of accuracy and intersource reliability in online sa...
Copies:
Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
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Journal of advertising research / Advertising Research Foundation
9
Accounting for social-desirability bias in survey sampling
, In:a model for predicting and calibrating the direction and ma...
Copies:
Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
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Journal of advertising research / Advertising Research Foundation
13
Does anyone really know if online ad campaigns are working?
, In:an evaluation of methods used to assess the effectiveness o...
Copies:
Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279