Majid Kashef
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3

Effect of interactive marketing channels on service custome..:

Majid, Kashef A.
Journal of Services Marketing.  35 (2020)  3 - p. 299-311 , 2020
 
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4

What's the Big Deal? How Sales Promotions Displayed by Othe..:

Majid, Kashef ; Laroche, Michel
Journal of Interactive Advertising.  19 (2019)  2 - p. 100-115 , 2019
 
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5

Firm/product reputation and new-product recalls:

Majid, Kashef ; Rhee, Mooweon
Marketing Intelligence & Planning.  36 (2018)  5 - p. 572-584 , 2018
 
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6

Institutional differences and integration difficulties: How..:

Majid, Kashef A. ; Bapuji, Hari
International Marketing Review.  35 (2018)  5 - p. 850-868 , 2018
 
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7

Drawing negative inferences from a positive country-of-orig..:

Majid, Kashef A.
International Marketing Review.  34 (2017)  2 - p. 293-310 , 2017
 
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8

Giving Green a Second Thought: Modeling the Value Retention..:

Russell, Cristel ; Majid, Kashef
Journal of Business Research.  68(1) (2014)  994-1002 - p. , 2014
 
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9

"Name your price" – online auctions and reference prices:

A. Rau, Pradeep ; Bryant, Andrew ; A. Majid, Kashef...
Journal of Product & Brand Management.  23 (2014)  6 - p. 420-428 , 2014
 
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