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Mariutti, Fabiana
37
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Online (37)
Mediatypes
Articles (Online) (14)
OpenAccess-fulltext (23)
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english (24)
portuguese (7)
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1
The future pathways of place branding – Brazilian landscape:
Mariutti, Fabiana
;
Florek, Magdalena
ReMark - Revista Brasileira de Marketing. 21 (2022) 1 - p. 1-8 , 2022
Link:
https://doi.org/10.5585/..
?
2
A meta-synthesis of qualitative country reputation in searc..:
Mariutti, Fabiana
;
Dennes, Danielle
Revista Brasileira de Marketing. 19 (2020) 3 - p. 705-730 , 2020
Link:
https://doi.org/10.5585/..
?
3
How does Brazil measure up? Comparing rankings through the ..:
Mariutti, Fabiana
;
Tench, Ralph
Place Branding and Public Diplomacy. 12 (2015) 1 - p. 17-31 , 2015
Link:
https://doi.org/10.1057/..
?
4
ESTUDOS ACADÊMICOS NO ENSINO DE ESTRATÉGIA PELOS PROGRAMAS ..:
Trauer, Victoria Alcântara
;
Mariutti, Fabiana Gondim
;
Rosa, Rodrigo Assunção
Revista Eletrônica de Estratégia & Negócios. 14 (2023) 3 - p. 28-54 , 2023
Link:
https://doi.org/10.59306..
?
5
Branding cities, regions and countries: the roadmap of plac..:
Mariutti, Fabiana Gondim
;
Engracia Giraldi, Janaina de Moura
RAUSP Management Journal. 56 (2021) 2 - p. 202-216 , 2021
Link:
https://doi.org/10.1108/..
?
6
Country Brand Equity: The Role of Image and Reputation:
Mariutti, Fabiana Gondim
;
Giraldi, Janaina de Moura Engracia
BAR - Brazilian Administration Review. 17 (2020) 3 - p. , 2020
Link:
https://doi.org/10.1590/..
?
7
How does a Brand Reputation-Driven Construct Impact on Coun..:
Mariutti, Fabiana Gondim
;
de Moura Engracia Giraldi, Janaina
Journal of International Consumer Marketing. 31 (2019) 5 - p. 408-428 , 2019
Link:
https://doi.org/10.1080/..
?
8
The placement of country reputation towards place managemen:
Mariutti, Fabiana Gondim
Journal of Place Management and Development. 10 (2017) 3 - p. 240-253 , 2017
Link:
https://doi.org/10.1108/..
?
9
Brazil's Image Abroad: How Can the Public and Private Secto..:
Mariutti, Fabiana Gondim
;
Giraldi, Janaina de Moura Engracia
;
Costa, André Lucirton
Tourism Planning & Development. 10 (2013) 1 - p. 110-119 , 2013
Link:
https://doi.org/10.1080/..
?
10
Country Brand Identity: An Exploratory Study about the Braz..:
Mariutti, Fabiana Gondim
;
Giraldi, Janaina de Moura Engracia
Tourism Planning & Development. 11 (2013) 1 - p. 13-26 , 2013
Link:
https://doi.org/10.1080/..
?
11
When place brand and place logo matches: VRIO applied to pl..:
Gondim Mariutti, Fabiana
;
Strehlau, Vivian Iara
;
Loomis, John James
.
Place Branding and Public Diplomacy. , 2024
Link:
https://doi.org/10.1057/..
?
12
Capacidades dinâmicas verdes: aplicação da biomimética na P..:
Venâncio Dugonski, Franciany Cristiny
;
Tumelero, Cleonir
;
Gondim Mariutti, Fabiana
Revista Inovação Projetos e Tecnologias. 10 (2022) 2 - p. 148-163 , 2022
Link:
https://doi.org/10.5585/..
?
13
Country brand personality of Brazil: a hindsight of Aaker's..:
Gondim Mariutti, Fabiana
;
de Moura Engracia Giraldi, Janaina
Place Branding and Public Diplomacy. 16 (2019) 3 - p. 251-264 , 2019
Link:
https://doi.org/10.1057/..
?
14
The future pathways of place branding – Brazilian landscape..:
Mariutti, Fabiana
;
Florek, Magdalena
https://periodicos.uninove.br/remark/article/view/21486/9464. , 2022
Link:
https://periodicos.unino..
?
15
A meta-synthesis of qualitative country reputation in searc..:
Mariutti, Fabiana
;
Denes, Danielle
https://periodicos.uninove.br/remark/article/view/15874/8477. , 2020
Link:
https://periodicos.unino..
1-15