McClung, Steven
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1

Purchase intention behind Mercer University's inaugural foo..:

McClung, Steven ; Rynarzewska, Ania Izabela
International Review on Public and Nonprofit Marketing.  12 (2015)  2 - p. 155-167 , 2015
 
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3

Examining the Motives of Podcast Users:

McClung, Steven ; Johnson, Kristine
Journal of Radio & Audio Media.  17 (2010)  1 - p. 82-95 , 2010
 
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5

Offensive Language Spoken on Morning Radio Programs:

Fitzgerald, Megan ; Sapolsky, Barry ; McClung, Steven
Journal of Radio & Audio Media.  16 (2009)  2 - p. 181-199 , 2009
 
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6

MP3 Music Blogs: Their Efficacy in Selling Music and Market..:

O'Donnell, Patrick ; McClung, Steven
Atlantic Journal of Communication.  16 (2008)  2 - p. 71-87 , 2008
 
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8

Product Placement in African-American Targeted Shows on the..:

McClung, Steven ; Cleophat, Claudine R.
Journal of Promotion Management.  14 (2008)  1-2 - p. 121-136 , 2008
 
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11

College Radio Streaming and Legal Uncertainty:

McClung, Steven ; Mims, Bruce ; Hong, Chan-pyo
Journal of Radio Studies.  10 (2003)  2 - p. 155-169 , 2003
 
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12

College Radio Station Web Sites: Perceptions of Value and U..:

McClung, Steven
Journalism & Mass Communication Educator.  56 (2001)  1 - p. 62-73 , 2001
 
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14

The immorality of illegal downloading: The role of anticipa..:

Wang, Xiao ; McClung, Steven R.
Computers in Human Behavior.  28 (2012)  1 - p. 153-159 , 2012
 
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