E-LIB Suche - Ergebnisse für: Mikeska, Jessica

1

The influence of parental and communication style on consum..

, In: Journal of advertising research / Advertising Research Foundation

a meta-analysis informs marketing strategy considerations i...

Mikeska, Jessica ; Harrison, Robert L. ; Carlson, Les.. (2017) 3 - p. 319-334

Copies: Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279

2

A meta-analysis of parental style and consumer socializatio..:

Mikeska, Jessica ; Harrison, Robert L. ; Carlson, Les
Journal of Consumer Psychology. 27 (2017) 2 - p. 245-256 , 2017

Link: https://www.jstor.org/st..

3

A meta‐analysis of parental style and consumer socializatio..:

Mikeska, Jessica ; Harrison, Robert L. ; Carlson, Les
Journal of Consumer Psychology. 27 (2016) 2 - p. 245-256 , 2016

Link: https://doi.org/10.1016/..

4

The Political CEO: An Event Study Comparing Consumer Attrib..:

Mikeska, Jessica ; Harvey, Elise Johansen
Social Science Quarterly. 96 (2015) 1 - p. 76-92 , 2015

Link: https://www.jstor.org/st..

5

The Political CEO: An Event Study Comparing Consumer Attrib..:

Mikeska, Jessica ; Harvey, Elise Johansen
Social Science Quarterly. 96 (2014) 1 - p. 76-92 , 2014

Link: https://doi.org/10.1111/..

6

Doing harm while attempting good

, In: Handbook of research on marketing and corporate social responsibility / edited by Ronald Paul Hill (Villanova University, USA), Ryan Langan (University of San Francisco, USA)

a critical eye on corporate social responsibility

Rapp, Justine M. ; Mikeska, Jessica G.. (2016) - p. 381-395

Copies: BB WiWi: 11a bwl 419/853; TB BHV: wir 590/451

7

Doing harm while attempting good: a critical eye on corpora..:

, In: Handbook of Research on Marketing and Corporate Social Responsibility,

Rapp, Justine M. ; Mikeska, Jessica G. , 2014

Link: https://doi.org/10.4337/..