E-LIB Suche - Ergebnisse für: Mort, Gillian Sullivan

1

Demythologising Envy in Interdependent Culture: A Pseudo Lu..:

, In: Celebrating the Past and Future of Marketing and Discovery with Social Impact; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Ahmed, Tanvir ; Mort, Gillian Sullivan ; D'Souza, Clare - p. 589-590 , 2022

Link: https://doi.org/10.1007/..

2

Special Session: Market vs. Non-Market Approaches: Does Non..:

, In: Enlightened Marketing in Challenging Times; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Mort, Gillian Sullivan ; Lowe, Ben ; D'Souza, Clare... - p. 399-400 , 2020

Link: https://doi.org/10.1007/..

3

Conceptualising organisational-level and microfoundational ..:

Nguyen, Quan Anh ; Mort, Gillian Sullivan
International Entrepreneurship and Management Journal. 17 (2020) 4 - p. 1781-1803 , 2020

Link: https://doi.org/10.1007/..

4

Special Session: Nonprofit and Nongovernmental Organization..:

, In: Enlightened Marketing in Challenging Times; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Mort, Gillian Sullivan ; Kirchner, Theresa A. ; Ford, John B... - p. 393-394 , 2020

Link: https://doi.org/10.1007/..

5

The learning subsystem interplay in service innovation in b..:

Weerawardena, Jay ; Salunke, Sandeep ; Knight, Gary..
Industrial Marketing Management. 89 (2020) - p. 181-195 , 2020

Link: https://doi.org/10.1016/..

6

Innovating for the Less Affluent Consumer in Emerging Marke..:

, In: Enlightened Marketing in Challenging Times; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Mort, Gillian Sullivan ; Ahmed, Tanvir ; Ahmed, Rafiuddin.. - p. 569-570 , 2020

Link: https://doi.org/10.1007/..

7

Connecting with Consumers in Subsistence Marketplaces: An A..:

, In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science; Finding New Ways to Engage and Satisfy Global Customers,

Lowe, Ben ; Mort, Gillian Sullivan ; Hasan, Md Rajibul - p. 29-30 , 2019

Link: https://doi.org/10.1007/..

8

Special Session: Nonprofit and Nongovernmental Organization..:

, In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science; Finding New Ways to Engage and Satisfy Global Customers,

Kirchner, Theresa A. ; Ford, John B. ; Lindenmeier, Jörg... - p. 23-24 , 2019

Link: https://doi.org/10.1007/..

9

Capabilities development and deployment activities in born ..:

Weerawardena, Jay ; Mort, Gillian Sullivan ; Liesch, Peter W.
Industrial Marketing Management. 78 (2019) - p. 122-136 , 2019

Link: https://doi.org/10.1016/..

10

Impact of web banner advertising frequency on attitude:

Hussain, Rahim ; Ferdous, Ahmed Shahriar ; Mort, Gillian Sullivan
Asia Pacific Journal of Marketing and Logistics. 30 (2018) 2 - p. 380-399 , 2018

Link: https://doi.org/10.1108/..

11

The role of the market sub-system and the socio-technical s..:

Weerawardena, Jay ; Mort, Gillian Sullivan ; Salunke, Sandeep..
Journal of the Academy of Marketing Science. 43 (2014) 2 - p. 221-239 , 2014

Link: https://doi.org/10.1007/..

12

Preventive Innovation: An Australian Case Study on HPV Vacc..:

D'Souza, Clare ; Mort, Gillian Sullivan ; Zyngier, Suzanne..
Health Marketing Quarterly. 30 (2013) 3 - p. 206-220 , 2013

Link: https://doi.org/10.1080/..

13

Competitive Strategy in Socially Entrepreneurial Nonprofit ..:

Weerawardena, Jay ; Mort, Gillian Sullivan
Journal of Public Policy & Marketing. 31 (2012) 1 - p. 91-101 , 2012

Link: https://www.jstor.org/st..

14

Competitive Strategy in Socially Entrepreneurial Nonprofit ..:

Weerawardena, Jay ; Mort, Gillian Sullivan
Journal of Public Policy & Marketing. 31 (2012) 1 - p. 91-101 , 2012

Link: https://doi.org/10.1509/..

15

Fun, Friend, or Foe: Youth Perceptions and Definitions of O..:

Hume, Margee ; Mort, Gillian Sullivan
Social Marketing Quarterly. 17 (2011) 1 - p. 109-133 , 2011

Link: https://doi.org/10.1080/..