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1
Financial dimensions of marketing management
Series on marketing management;A Ronald Press publications
Copies:
Zentrale:Magazin 01.e.0323
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Journal of marketing / American Marketing Association
2
New approaches to analyzing marketing profitability:
, In:Copies:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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Journal of marketing / American Marketing Association
4
Positive Robinson-Patman pricing:
, In:Copies:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922