E-LIB Suche - Ergebnisse für: Muller, Eitan

1

Satiation and cross promotion: Selling and swapping users i..:

Haenlein, Michael ; Libai, Barak ; Muller, Eitan
International Journal of Research in Marketing. 40 (2023) 2 - p. 342-361 , 2023

Link: https://doi.org/10.1016/..

2

The differential effects of time and usage on the brand pre..:

Biyalogorsky, Eyal ; Heiman, Amir ; Muller, Eitan
International Journal of Research in Marketing. 39 (2022) 1 - p. 212-226 , 2022

Link: https://doi.org/10.1016/..

3

Adoption patterns over time: a replication:

Appel, Gil ; Muller, Eitan
Marketing Letters. 32 (2021) 4 - p. 499-511 , 2021

Link: https://doi.org/10.1007/..

4

Announcement: Winner 2020 IJRM Best Article:

Appel, Gil ; Libai, Barak ; Muller, Eitan.
International Journal of Research in Marketing. 38 (2021) 2 - p. A4 , 2021

Link: https://doi.org/10.1016/..

5

Software piracy and outsourcing in two-sided markets:

Ishihara, Masakazu ; Muller, Eitan
Quantitative Marketing and Economics. 18 (2020) 1 - p. 61-124 , 2020

Link: https://doi.org/10.1007/..

6

Delimiting disruption: Why Uber is disruptive, but Airbnb i..:

Muller, Eitan
International Journal of Research in Marketing. 37 (2020) 1 - p. 43-55 , 2020

Link: https://doi.org/10.1016/..

7

On the monetization of mobile apps:

Appel, Gil ; Libai, Barak ; Muller, Eitan.
International Journal of Research in Marketing. 37 (2020) 1 - p. 93-107 , 2020

Link: https://doi.org/10.1016/..

8

The effect of social networks structure on innovation perfo..:

Muller, Eitan ; Peres, Renana
International Journal of Research in Marketing. 36 (2019) 1 - p. 3-19 , 2019

Link: https://doi.org/10.1016/..

9

On the monetary impact of fashion design piracy:

Appel, Gil ; Libai, Barak ; Muller, Eitan
International Journal of Research in Marketing. 35 (2018) 4 - p. 591-610 , 2018

Link: https://doi.org/10.1016/..

10

Optimal Three-Part Tariff Plans:

Fibich, Gadi ; Klein, Roy ; Koenigsberg, Oded.
Operations Research. 65 (2017) 5 - p. 1177-1189 , 2017

Link: https://www.jstor.org/st..

11

"Ten Million Readers Can't be Wrong!," or Can They? On the ..:

Morvinski, Coby ; Amir, On ; Muller, Eitan
Marketing Science. 36 (2017) 2 - p. 290-300 , 2017

Link: https://www.jstor.org/st..

12

Opinion leadership in small groups:

Moldovan, Sarit ; Muller, Eitan ; Richter, Yossi.
International Journal of Research in Marketing. 34 (2017) 2 - p. 536-552 , 2017

Link: https://doi.org/10.1016/..

13

Innovation equity: assessing and managing the monetary valu..:

Ofek, Elie ; Muller, Eitan ; Libai, Barak , 2016

Link: https://search.ebscohost..

14

Introduction to the IJRM Special Issue on Marketing and Inn..:

Liberali, Gui ; Stremersch, Stefan ; Rust, Roland T..
International Journal of Research in Marketing. 32 (2015) 3 - p. 235-237 , 2015

Link: https://doi.org/10.1016/..

15

"The minutes rushed past, without compassion for my enthusi..:

Goldenberg, Jacob ; Muller, Eitan
International Journal of Research in Marketing. 32 (2015) 2 - p. 121-122 , 2015

Link: https://doi.org/10.1016/..