E-LIB Suche - Ergebnisse für: Nair, Harikesh S.

1

Advertising as Information for Ranking E-Commerce Search Li..:

Yang, Joonhyuk ; Sahni, Navdeep S. ; Nair, Harikesh S..
Marketing Science. 43 (2024) 2 - p. 360-377 , 2024

2

Price promotions and "freemium" app monetization:

Runge, Julian ; Levav, Jonathan ; Nair, Harikesh S.
Quantitative Marketing and Economics. 20 (2022) 2 - p. 101-139 , 2022

Link: https://doi.org/10.1007/..

3

Does Advertising Serve as a Signal? Evidence from a Field E..:

SAHNI, NAVDEEP S. ; NAIR, HARIKESH S.
The Review of Economic Studies. 87 (2020) 3 (314) - p. 1529-1564 , 2020

Link: https://www.jstor.org/st..

4

Chapter 7. Diffusion and pricing over the product life cycl:

Nair, Harikesh S.. (2019) - p. 359-439

Link: https://doi.org/10.1016/..

5

Diffusion and pricing over the product life cycle:

, In: Handbook of the Economics of Marketing, Volume 1; Handbook of the Economics of Marketing,

Nair, Harikesh S. - p. 359-439 , 2019

Link: https://doi.org/10.1016/..

6

Does Advertising Serve as a Signal? Evidence from a Field E..:

Nair, Harikesh S ; Sahni, Navdeep S
The Review of Economic Studies. 87 (2019) 3 - p. 1529-1564 , 2019

Link: https://doi.org/10.1093/..

7

Advertising Content and Consumer Engagement on Social Media..:

Lee, Dokyun ; Hosanagar, Kartik ; Nair, Harikesh S.
Management Science. 64 (2018) 11 - p. 5105-5131 , 2018

Link: https://www.jstor.org/st..

8

Big Data and Marketing Analytics in Gaming: Combining Empir..:

Nair, Harikesh S. ; Misra, Sanjog ; Hornbuckle IV, William J...
Marketing Science. 36 (2017) 5 - p. 699-725 , 2017

Link: https://www.jstor.org/st..

9

Television ad-skipping, consumption complementarities and t..:

Tuchman, Anna E. ; Nair, Harikesh S. ; Gardete, Pedro M.
Quantitative Marketing and Economics. 16 (2017) 2 - p. 111-174 , 2017

Link: https://doi.org/10.1007/..

10

Homogeneous Contracts for Heterogeneous Agents: Aligning Sa..:

Daljord, Øystein ; Misra, Sanjog ; Nair, Harikesh S.
Journal of Marketing Research. 53 (2016) 2 - p. 161-182 , 2016

Link: https://doi.org/10.1509/..

11

Homogeneous Contracts for Heterogeneous Agents: Aligning Sa..:

DALJORD, ØYSTEIN ; MISRA, SANJOG ; NAIR, HARIKESH S.
Journal of Marketing Research. 53 (2016) 2 - p. 161-182 , 2016

Link: http://www.jstor.org/sta..

12

Social Ties and User-Generated Content: Evidence from an On..:

Shriver, Scott K. ; Nair, Harikesh S. ; Hofstetter, Reto
Management Science. 59 (2013) 6 - p. 1425-1443 , 2013

Link: https://www.jstor.org/st..

13

Social Ties and User-Generated Content: Evidence from an On..:

Shriver, Scott K. ; Nair, Harikesh S. ; Hofstetter, Reto
Management Science. 59 (2013) 6 - p. 1425-1443 , 2013

Link: http://dx.doi.org/10.128..

14

Estimating Causal Installed-Base Effects: A Bias-Correction..:

NARAYANAN, SRIDHAR ; NAIR, HARIKESH S.
Journal of Marketing Research. 50 (2013) 1 - p. 70-94 , 2013

Link: https://www.jstor.org/st..

15

Estimating Causal Installed-Base Effects: A Bias-Correction..:

Narayanan, Sridhar ; Nair, Harikesh S.
Journal of Marketing Research. 50 (2013) 1 - p. 70-94 , 2013

Link: https://doi.org/10.1509/..