I agree that this site is using cookies. You can find further informations here.
X
Pickton, David
18  results:
Search for persons X
?
1

Competitive Intelligence programmes for SMEs in France: evi..:

Smith, Jamie R. ; Wright, Sheila ; Pickton, David
Journal of Strategic Marketing.  18 (2010)  7 - p. 523-536 , 2010
Link: https://doi.org/10.1080/..
 
?
2

What is a brand worth?:

Pickton, David
Journal of Brand Management.  15 (2007)  3 - p. 155-156 , 2007
Link: https://doi.org/10.1057/..
 
?
3

Farewell!:

Crosier, Keith ; Pickton, David
Marketing Intelligence & Planning.  25 (2007)  7 - p. , 2007
Link: https://doi.org/10.1108/..
 
?
4

A look back over the year And so to the final issue of Volu..:

Pickton, David
Marketing Intelligence & Planning.  24 (2006)  7 - p. , 2006
Link: https://doi.org/10.1108/..
 
?
5

Editorial:

Crosier, Keith ; Pickton, David
Marketing Intelligence & Planning.  24 (2006)  4 - p. , 2006
Link: https://doi.org/10.1108/..
 
?
6

Book Reviews:

O'Donohoe, Stephanie ; Crosier, Keith ; Pickton, David.
International Journal of Advertising.  24 (2005)  2 - p. 255-260 , 2005
Link: https://doi.org/10.1080/..
 
?
7

Left Brain Marketing Planning: a Forrester Research® viewpo..:

Pickton, David
Marketing Intelligence & Planning.  23 (2005)  6 - p. 537-542 , 2005
Link: https://doi.org/10.1108/..
 
?
8

Marketing intelligence and account planning: insights from ..:

Crosier, Keith ; Pickton, David
Marketing Intelligence & Planning.  21 (2003)  7 - p. 410-415 , 2003
Link: https://doi.org/10.1108/..
 
?
9

Account planning – from genesis to revelation:

Baskin, Merry ; Pickton, David
Marketing Intelligence & Planning.  21 (2003)  7 - p. 416-424 , 2003
Link: https://doi.org/10.1108/..
 
?
10

Measuring integration: an assessment of the quality of inte..:

Pickton, David ; Hartley, Bob
International Journal of Advertising.  17 (1998)  4 - p. 447-465 , 1998
Link: https://doi.org/10.1080/..
 
?
11

Understand business variation for improved business perform..:

Pickton, David ; Starkey, Michael ; Bradford, Martin
Long Range Planning.  29 (1996)  3 - p. 412-415 , 1996
Link: https://doi.org/10.1016/..
 
?
12

Competitive intelligence in UK firms: a typology:

Wright, Sheila ; Pickton, David W. ; Callow, Joanne
Marketing Intelligence & Planning.  20 (2002)  6 - p. 349-360 , 2002
Link: https://doi.org/10.1108/..
 
?
13

What's swot in strategic analysis?:

Pickton, David W. ; Wright, Sheila
Strategic Change.  7 (1998)  2 - p. 101-109 , 1998
Link: https://doi.org/10.1002/..
 
?
14

Marketing 

an introduction 
Masterson, Rosalind ; Phillips, Nichola ; Pickton, David - 5th edition . , 2021
Copies:  TB Nautik 19/0 Mas 4 (2022)
 
?
15

Marketing 

an Introduction 
Masterson, Rosalind ; Pickton, David ; Phillips, Nicholas - 4th Edition . , 2017
Copies:  TB Nautik 19/0 Mas 4(2017)
 
1-15