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Pickton, David W.
18
results:
Search for persons
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Format
Online (13)
Print (5)
Mediatypes
Books (4)
Articles (Online) (13)
Bookchapter (Print) (1)
Sorted by: Relevance
Sorted by: Year
?
1
Competitive intelligence in UK firms: a typology:
Wright, Sheila
;
Pickton, David W.
;
Callow, Joanne
Marketing Intelligence & Planning. 20 (2002) 6 - p. 349-360 , 2002
Link:
https://doi.org/10.1108/..
?
2
What's swot in strategic analysis?:
Pickton, David W.
;
Wright, Sheila
Strategic Change. 7 (1998) 2 - p. 101-109 , 1998
Link:
https://doi.org/10.1002/..
?
3
Competitive Intelligence programmes for SMEs in France: evi..:
Smith, Jamie R.
;
Wright, Sheila
;
Pickton, David
Journal of Strategic Marketing. 18 (2010) 7 - p. 523-536 , 2010
Link:
https://doi.org/10.1080/..
?
4
Farewell!:
Crosier, Keith
;
Pickton, David
Marketing Intelligence & Planning. 25 (2007) 7 - p. , 2007
Link:
https://doi.org/10.1108/..
?
5
What is a brand worth?:
Pickton, David
Journal of Brand Management. 15 (2007) 3 - p. 155-156 , 2007
Link:
https://doi.org/10.1057/..
?
6
A look back over the year And so to the final issue of Volu..:
Pickton, David
Marketing Intelligence & Planning. 24 (2006) 7 - p. , 2006
Link:
https://doi.org/10.1108/..
?
7
Editorial:
Crosier, Keith
;
Pickton, David
Marketing Intelligence & Planning. 24 (2006) 4 - p. , 2006
Link:
https://doi.org/10.1108/..
?
8
Book Reviews:
O'Donohoe, Stephanie
;
Crosier, Keith
;
Pickton, David
.
International Journal of Advertising. 24 (2005) 2 - p. 255-260 , 2005
Link:
https://doi.org/10.1080/..
?
9
Left Brain Marketing Planning: a Forrester Research® viewpo..:
Pickton, David
Marketing Intelligence & Planning. 23 (2005) 6 - p. 537-542 , 2005
Link:
https://doi.org/10.1108/..
?
10
Account planning – from genesis to revelation:
Baskin, Merry
;
Pickton, David
Marketing Intelligence & Planning. 21 (2003) 7 - p. 416-424 , 2003
Link:
https://doi.org/10.1108/..
?
11
Marketing intelligence and account planning: insights from ..:
Crosier, Keith
;
Pickton, David
Marketing Intelligence & Planning. 21 (2003) 7 - p. 410-415 , 2003
Link:
https://doi.org/10.1108/..
?
12
Measuring integration: an assessment of the quality of inte..:
Pickton, David
;
Hartley, Bob
International Journal of Advertising. 17 (1998) 4 - p. 447-465 , 1998
Link:
https://doi.org/10.1080/..
?
13
Understand business variation for improved business perform..:
Pickton, David
;
Starkey, Michael
;
Bradford, Martin
Long Range Planning. 29 (1996) 3 - p. 412-415 , 1996
Link:
https://doi.org/10.1016/..
?
14
Marketing
an introduction
Masterson, Rosalind
;
Phillips, Nichola
;
Pickton, David
- 5th edition . , 2021
Copies:
TB Nautik
19/0 Mas 4 (2022)
?
15
Marketing
an Introduction
Masterson, Rosalind
;
Pickton, David
;
Phillips, Nicholas
- 4th Edition . , 2017
Copies:
TB Nautik
19/0 Mas 4(2017)
1-15
Related subjects
Marketing
Markenartikel. Warenmarken. Warenzeichen
Werbung