E-LIB Suche - Ergebnisse für: Rüefenacht, Matthias

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Exploring the Boundary Conditions of the Power Distance Bel..:

, In: Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Li, Yuan ; Rüefenacht, Matthias ; Zhang, Yinlong. - p. 377-378 , 2023

Link: https://doi.org/10.1007/..

Guest editorial:

Maas, Peter ; Ruefenacht, Matthias
International Journal of Bank Marketing. 36 (2018) 6 - p. 1010-1014 , 2018

Link: https://doi.org/10.1108/..

The role of satisfaction and loyalty for insurers:

Ruefenacht, Matthias
International Journal of Bank Marketing. 36 (2018) 6 - p. 1034-1054 , 2018

Link: https://doi.org/10.1108/..

Drivers of long-term savings behavior from the consumers' p..:

Ruefenacht, Matthias ; Schlager, Tobias ; Maas, Peter.
International Journal of Bank Marketing. 33 (2015) 7 - p. 922-943 , 2015

Link: https://doi.org/10.1108/..

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