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Ravald, Annika
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1

The making of marketing decisions in modern marketing envir..:

Nordin, Fredrik ; Ravald, Annika
Journal of Business Research.  162 (2023)  - p. 113872 , 2023
Link: https://doi.org/10.1016/..
 
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2

Customer experience management in the age of big data analy..:

Holmlund, Maria ; Van Vaerenbergh, Yves ; Ciuchita, Robert...
Journal of Business Research.  116 (2020)  - p. 356-365 , 2020
Link: https://doi.org/10.1016/..
 
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3

Effects of Healthcare Service Provider's Organizational Soc..:

Rahman, Arafat ; Björk, Peter ; Ravald, Annika
Services Marketing Quarterly.  41 (2020)  2 - p. 105-123 , 2020
Link: https://doi.org/10.1080/..
 
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4

Managerial sensemaking in a transforming business ecosystem..:

Penttilä, Kaisa ; Ravald, Annika ; Dahl, Johanna.
Industrial Marketing Management.  91 (2020)  - p. 209-222 , 2020
Link: https://doi.org/10.1016/..
 
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5

Exploring the effects of service provider's organizational ..:

Rahman, Arafat ; Björk, Peter ; Ravald, Annika.
Cogent Business & Management.  7 (2020)  1 - p. 1767329 , 2020
Link: https://doi.org/10.1080/..
 
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6

Network management in emergent high-tech business contexts:..:

Nordin, Fredrik ; Ravald, Annika ; Möller, Kristian.
Industrial Marketing Management.  74 (2018)  - p. 89-101 , 2018
Link: https://doi.org/10.1016/..
 
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7

Managing relationship gaps: A practitioner perspective:

Nordin, Fredrik ; Ravald, Annika
Journal of Business Research.  69 (2016)  7 - p. 2490-2497 , 2016
Link: https://doi.org/10.1016/..
 
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8

Making sense of service dynamics: the honeybee metaphor:

Brozovic, Danilo ; Ravald, Annika ; Nordin, Fredrik
Journal of Services Marketing.  29 (2015)  6/7 - p. 634-644 , 2015
Link: https://doi.org/10.1108/..
 
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9

My Customers Are in My Blind Spot: Are They Changing and I ..:

Wägar, Karolina ; Roos, Inger ; Ravald, Annika.
Journal of Service Research.  15 (2012)  2 - p. 150-165 , 2012
Link: https://doi.org/10.1177/..
 
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10

Service as business logic: implications for value creation ..:

Grönroos, Christian ; Ravald, Annika
Journal of Service Management.  22 (2011)  1 - p. 5-22 , 2011
Link: https://doi.org/10.1108/..
 
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11

The value concept and relationship marketing:

Ravald, Annika ; Grönroos, Christian
European Journal of Marketing.  30 (1996)  2 - p. 19-30 , 1996
Link: https://doi.org/10.1108/..
 
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12

The making of marketing decisions in modern marketing envir..:

Nordin, Fredrik ; Ravald, Annika
https://doi.org/10.1016/j.jbusres.2023.113872.  , 2023
Link: http://hdl.handle.net/10..
 
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13

Smart wearable technologies as resources for consumer agenc..:

Tikkanen, Hannu Olavi ; Heinonen, Kristina ; Ravald, Annika
https://doi.org/10.1177/10949968221143351.  , 2023
Link: http://hdl.handle.net/10..
 
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14

Marknadsföringen har en avgörande roll i förändringsarbetet:

Virtanen, Henrik ; Ravald, Annika ; Björk, Peter.
Ekonomiska Samfundets Tidskrift.  , 2023
Link: http://hdl.handle.net/10..
 
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15

Network management in emergent high-tech business contexts:..:

Nordin, Fredrik ; Ravald, Annika ; Möller, Kristian.
https://doi.org/10.1016/j.indmarman.2017.09.024.  , 2021
Link: http://hdl.handle.net/10..
 
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