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Rayburn, Steven W.
128
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Online (127)
Print (1)
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Articles (Online) (115)
Articles (Print) (1)
Bookchapter (Online) (6)
OpenAccess-fulltext (6)
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?
1
Healthcare processes for parent participation in neonatal i..:
Rayburn, Steven W.
;
Anderson, Sidney
;
Jackson, Yamile C.
Health Marketing Quarterly. , 2024
Link:
https://doi.org/10.1080/..
?
2
Development and Validation of a Service Captivity Scale:
Rayburn, Steven W.
;
Makarem, Suzanne C.
;
Mohan, Mayoor
..
Journal of Service Research. 27 (2023) 3 - p. 414-431 , 2023
Link:
https://doi.org/10.1177/..
?
3
Resource flows in a multi-directional integrated value crea..:
Arabie, Hope
;
Fox, Corey J
;
Rayburn, Steven W
Journal of General Management. , 2023
Link:
https://doi.org/10.1177/..
?
4
M-atmospherics: From the physical to the digital:
Rayburn, Steven W.
;
Anderson, Sidney T.
;
Zank, Gail M.
.
Journal of Retailing and Consumer Services. 64 (2022) - p. 102782 , 2022
Link:
https://doi.org/10.1016/..
?
5
Brand Narratives in a World of Fragmented Digital Media: An..:
, In:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science; From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
,
Gilliam, David A.
;
Rayburn, Steven W.
;
Mohan, Mayoor
- p. 497-498 , 2022
Link:
https://doi.org/10.1007/..
?
6
Crisis‐induced behavior: From fear and frugality to the fam..:
Rayburn, Steven W.
;
McGeorge, Anthony
;
Anderson, Sidney
.
International Journal of Consumer Studies. 46 (2021) 2 - p. 524-539 , 2021
Link:
https://doi.org/10.1111/..
?
7
Continuous techno-training and business-to-business salespe..:
Rayburn, Steven W.
;
Badrinarayanan, Vishag
;
Anderson, Sidney T.
.
Journal of Business Research. 133 (2021) - p. 66-78 , 2021
Link:
https://doi.org/10.1016/..
?
8
Consumer buying behavior and retailer strategy through a cr..:
Anderson, Sidney
;
Rayburn, Steven W.
;
Sierra, Jeremy J.
..
Journal of Marketing Theory and Practice. , 2021
Link:
https://doi.org/10.1080/..
?
9
Service Captivity: No Choice, No Voice, No Power:
Rayburn, Steven W.
;
Mason, Marlys J.
;
Volkers, Maarten
Journal of Public Policy & Marketing. 39 (2020) 2 - p. 155-168 , 2020
Link:
https://doi.org/10.1177/..
?
10
Thou shalt not covet: Role of family religiosity in anti‐co..:
Casabayó, Mònica
;
Dávila, Juan Francisco
;
Rayburn, Steven W.
International Journal of Consumer Studies. 44 (2020) 5 - p. 445-454 , 2020
Link:
https://doi.org/10.1111/..
?
11
Future thinking: A marketing perspective on reducing wildli..:
Rayburn, Steven W.
;
Anderson, Sidney
;
Sierra, Jeremy J.
Psychology & Marketing. 37 (2020) 12 - p. 1643-1655 , 2020
Link:
https://doi.org/10.1002/..
?
12
FUTURE THINKING CONTINUITY OF LEARNING IN MARKETING: A STUD..:
Rayburn, Steven W.
;
Anderson, Sidney
;
Sierra, Jeremy J.
Marketing Education Review. 31 (2020) 3 - p. 241-255 , 2020
Link:
https://doi.org/10.1080/..
?
13
Service Captivity: No Choice, No Voice, No Power:
Rayburn, Steven W.
;
Mason, Marlys J.
;
Volkers, Maarten
Journal of Public Policy & Marketing. 39 (2020) 2 - p. 155-168 , 2020
Link:
https://www.jstor.org/st..
?
14
African American Experiences in the Historic Dunbar Neighbo..:
Ashford-Hanserd, Shetay
;
Sarmiento, Eric
;
Myles, Colleen C.
...
Social Sciences. 9 (2020) 10 - p. 177 , 2020
Link:
https://doi.org/10.3390/..
?
15
Future thinking: the role of marketing in healthcare:
Anderson, Sidney
;
Rayburn, Steven W.
;
Sierra, Jeremy J.
European Journal of Marketing. 53 (2019) 8 - p. 1521-1545 , 2019
Link:
https://doi.org/10.1108/..
1-15