Rolland, Sylvie
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3

Recipes for achieving customer loyalty: A qualitative compa..:

Pekovic, Sanja ; Rolland, Sylvie
Journal of Retailing and Consumer Services.  56 (2020)  - p. 102171 , 2020
 
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4

Quality standards and export activities: Do firm size and m..:

Pekovic, Sanja ; Rolland, Sylvie
The Journal of High Technology Management Research.  27 (2016)  2 - p. 110-118 , 2016
 
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5

Customer orientation and organizational innovation: the cas..:

Pekovic, Sanja ; Rolland, Sylvie ; Gatignon, Hubert
Journal of Business & Industrial Marketing.  31 (2016)  7 - p. 835-848 , 2016
 
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6

Customer orientation and firm's business performance: A mod..:

Pekovic, Sanja ; Rolland, Sylvie
European Journal of Marketing.  50 (2016)  12 - p. 2162-2191 , 2016
 
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7

L'impact de l'orientation client sur la performance des ent..:

Pekovic, Sanja ; Rolland, Sylvie
Recherche et Applications en Marketing.  27 (2012)  4 - p. 11-38 , 2012
 
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8

An Empirical Investigation of the Effect of Customer Orient..:

Pekovic, Sanja ; Rolland, Sylvie
Recherche et Applications en Marketing (English Edition).  27 (2012)  4 - p. 11-37 , 2012
 
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9

L'impact de I'orientation client sur la performance des ent..:

Pekovic, Sanja ; Rolland, Sylvie
Recherche et Applications en Marketing (French Edition).  27 (2012)  4 - p. 11-38 , 2012
 
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10

A new measure of e‐service quality in France:

Rolland, Sylvie ; Freeman, Ina
International Journal of Retail & Distribution Management.  38 (2010)  7 - p. 497-517 , 2010
 
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11

Consumers in Virtual Worlds: Identity Building and Consumin..:

Parmentier, Guy ; Rolland, Sylvie
Recherche et Applications en Marketing (English Edition).  24 (2009)  3 - p. 43-55 , 2009
 
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12

Les consommateurs des mondes virtuels: construction identit..:

Parmentier, Guy ; Rolland, Sylvie
Recherche et Applications en Marketing.  24 (2009)  3 - p. 43-56 , 2009
 
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13

Les consommateurs des mondes virtuels: construction identit..:

Parmentier, Guy ; Rolland, Sylvie
Recherche et Applications en Marketing (French Edition).  24 (2009)  3 - p. 43-56 , 2009
 
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14

The benefit of social media 

, In: International journal of market research
bulletin board focus groups as a tool for co-creation 
Rolland, Sylvie E. ; Parmentier, Guy. (2013)  6 - p. 809-827
Copies:  Zentrale: z bwl 402 240; Zentrale:Magazin Zs fe 1240
 
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15

The Benefit of Social Media: Bulletin Board Focus Groups as..:

Rolland, Sylvie E. ; Parmentier, Guy
International Journal of Market Research.  55 (2013)  6 - p. 809-827 , 2013
 
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