Russell, Cristel
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2

Extraversion, Technology Proclivity, and Participation in T..:

, In: Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,
 
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How does ambivalence affect young consumers' response to ri..:

Hamby, Anne ; Russell, Cristel
Journal of the Academy of Marketing Science.  50 (2022)  4 - p. 841-863 , 2022
 
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Giving Green a Second Thought: Modeling the Value Retention..:

Russell, Cristel ; Majid, Kashef
Journal of Business Research.  68(1) (2014)  994-1002 - p. , 2014
 
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When Narrative Brands End: The Impact of Narrative Closure ..:

Russell, Cristel ; Schau, Hope
Journal of Consumer Research, 40 (April 2014), 1039-62.  , 2014
 
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