E-LIB Suche - Ergebnisse für: Sands, Sean

1

Diversity Representation in Virtual Environments: How Brand..:

Ferraro, Carla ; Sands, Sean ; Demsar, Vlad.
Australasian Marketing Journal. , 2024

Link: https://doi.org/10.1177/..

2

Sonic sensations: Navigating the mixed outcomes of ASMR in ..:

Cohen, Justin ; Sands, Sean ; Campbell, Colin.
Journal of Retailing and Consumer Services. 80 (2024) - p. 103900 , 2024

Link: https://doi.org/10.1016/..

3

Inauthentic inclusion: Exploring how intention to use AI‐ge..:

Sands, Sean ; Demsar, Vlad ; Ferraro, Carla..
Psychology & Marketing. 41 (2024) 6 - p. 1396-1413 , 2024

Link: https://doi.org/10.1002/..

4

Diversity in the digital age: how consumers respond to dive..:

Ferraro, Carla ; Sands, Sean ; Zubcevic-Basic, Nives.
International Journal of Advertising. , 2024

Link: https://doi.org/10.1080/..

5

Principles for advertising responsibly using generative AI:

Sands, Sean ; Campbell, Colin ; Ferraro, Carla...
Organizational Dynamics. 53 (2024) 2 - p. 101042 , 2024

Link: https://doi.org/10.1016/..

6

The paradoxes of generative AI-enabled customer service: A ..:

Ferraro, Carla ; Demsar, Vlad ; Sands, Sean..
Business Horizons. , 2024

Link: https://doi.org/10.1016/..

7

Luxury is what you say: Analyzing electronic word‐of‐mouth ..:

Oc, Yusuf ; Plangger, Kirk ; Sands, Sean..
Psychology & Marketing. 40 (2023) 9 - p. 1704-1719 , 2023

Link: https://doi.org/10.1002/..

8

Embracing diversity, equity, and inclusion (DEI): Considera..:

Ferraro, Carla ; Hemsley, Alicia ; Sands, Sean
Business Horizons. 66 (2023) 4 - p. 463-479 , 2023

Link: https://doi.org/10.1016/..

9

The evolving direct‐to‐consumer retail model: A review and ..:

McKee, Samantha ; Sands, Sean ; Pallant, Jason Ian.
International Journal of Consumer Studies. 47 (2023) 6 - p. 2816-2842 , 2023

Link: https://doi.org/10.1111/..

10

Diversity representation in advertising:

Campbell, Colin ; Sands, Sean ; McFerran, Brent.
Journal of the Academy of Marketing Science. , 2023

Link: https://doi.org/10.1007/..

11

Calling for Cancellation: Understanding how Markets Are Sha..:

Demsar, Vlad ; Ferraro, Carla ; Nguyen, July.
Journal of Macromarketing. 43 (2023) 3 - p. 322-350 , 2023

Link: https://doi.org/10.1177/..

12

What drives consumers to engage with influencers?

, In: Journal of advertising research / Advertising Research Foundation

segmenting consumer response to influencers : insights for ...

Farrell, Justine Rapp ; Sands, Sean ; Campbell, Colin L.. (2022) 1 - p. 35-48

Copies: Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279

13

How deepfakes and artificial intelligence could reshape the..

, In: Journal of advertising research / Advertising Research Foundation

the coming reality of AI fakes and their potential impact o...

Campbell, Colin L. ; Plangger, Kirk ; Sands, Sean ; Bates, Kenneth.. (2022) 3 - p. 241-251

Copies: Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279

14

Can a whisper boost recall of video advertisements?

, In: Journal of advertising research / Advertising Research Foundation

exploring the effects of autonomous sensory Meridian respon...

Sands, Sean ; Mavrommatis, Alexis ; Kadomskaia, Veronika.. (2022) 3 - p. 287-296

Copies: Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279

15

False idols: Unpacking the opportunities and challenges of ..:

Sands, Sean ; Ferraro, Carla ; Demsar, Vlad.
Business Horizons. 65 (2022) 6 - p. 777-788 , 2022

Link: https://doi.org/10.1016/..