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Schlager, Tobias
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1

People underestimate the probability of contracting the cor..:

Schlager, Tobias ; Whillans, Ashley V.
Humanities and Social Sciences Communications.  9 (2022)  1 - p. , 2022
Link: https://doi.org/10.1057/..
 
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2

Consumers—Especially Women—Avoid Buying From Firms With Hig..:

Schlager, Tobias ; Mohan, Bhavya ; DeCelles, Katherine.
Journal of Consumer Psychology.  31 (2021)  3 - p. 518-531 , 2021
Link: https://doi.org/10.1002/..
 
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3

How and when weather boosts consumer product valuation:

Schlager, Tobias ; de Bellis, Emanuel ; Hoegg, JoAndrea
Journal of the Academy of Marketing Science.  48 (2020)  4 - p. 695-711 , 2020
Link: https://doi.org/10.1007/..
 
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4

Social Product-Customization Systems: Peer Input, Conformit..:

Schlager, Tobias ; Hildebrand, Christian ; Häubl, Gerald..
Journal of Management Information Systems.  35 (2018)  1 - p. 319-349 , 2018
Link: https://doi.org/10.1080/..
 
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5

Consumers Avoid Buying From Firms With Higher CEO‐to‐Worker..:

Mohan, Bhavya ; Schlager, Tobias ; Deshpandé, Rohit...
Journal of Consumer Psychology.  28 (2018)  2 - p. 344-352 , 2018
Link: https://doi.org/10.1002/..
 
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6

Consumers Avoid Buying From Firms With Higher CEO-to-Worker..:

Mohan, Bhavya ; Schlager, Tobias ; Deshpandé, Rohit.
Journal of Consumer Psychology.  28 (2018)  2 - p. 344-352 , 2018
Link: https://www.jstor.org/st..
 
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7

Focusing on others before you shop: exposure to Facebook pr..:

Hildebrand, Christian ; Schlager, Tobias
Journal of the Academy of Marketing Science.  47 (2018)  2 - p. 291-307 , 2018
Link: https://doi.org/10.1007/..
 
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8

Social Product-Customization Systems: Peer Input, Conformit..:

SCHLAGER, TOBIAS ; HILDEBRAND, CHRISTIAN ; HÄUBL, GERALD..
Journal of Management Information Systems.  35 (2018)  1 - p. 319-349 , 2018
Link: https://www.jstor.org/st..
 
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9

Testing the risk as feeling and risk as analysis perspectiv..:

Huber, Carin ; Schlager, Tobias
Journal of Financial Services Marketing.  23 (2018)  1 - p. 25-37 , 2018
Link: https://doi.org/10.1057/..
 
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10

Gamified Information Presentation and Consumer Adoption of ..:

Müller-Stewens, Jessica ; Schlager, Tobias ; Häubl, Gerald.
Journal of Marketing.  81 (2017)  2 - p. 8-24 , 2017
Link: https://doi.org/10.1509/..
 
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11

Gamified Information Presentation and Consumer Adoption of ..:

Müller-Stewens, Jessica ; Schlager, Tobias ; Häubl, Gerald.
Journal of Marketing.  81 (2017)  2 - p. 8-24 , 2017
Link: https://www.jstor.org/st..
 
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12

Gamified interactions: whether, when, and how games facilit..:

Berger, Axel ; Schlager, Tobias ; Sprott, David E..
Journal of the Academy of Marketing Science.  46 (2017)  4 - p. 652-673 , 2017
Link: https://doi.org/10.1007/..
 
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13

Gamification:

Müller-Stewens, Jessica ; Herrmann, Andreas ; Schlager, Tobias.
WiSt - Wirtschaftswissenschaftliches Studium.  44 (2015)  7 - p. 12-16 , 2015
Link: https://doi.org/10.15358..
 
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14

Drivers of long-term savings behavior from the consumers' p..:

Ruefenacht, Matthias ; Schlager, Tobias ; Maas, Peter.
International Journal of Bank Marketing.  33 (2015)  7 - p. 922-943 , 2015
Link: https://doi.org/10.1108/..
 
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15

What drives leapfrogging? empirical assessment of consumer ..:

Herrmann, Andreas ; Sprott, David ; Schlager, Tobias
Total Quality Management & Business Excellence.  28 (2015)  3-4 - p. 266-281 , 2015
Link: https://doi.org/10.1080/..
 
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