E-LIB Suche - Ergebnisse für: Sen, Sankar

1

Marketing to Bottom-of-the-Pyramid Consumers in an Emerging..:

Gupta, Reetika ; Chandrasekaran, Deepa ; Sen, Sankar.
Journal of Business Ethics. 191 (2024) 4 - p. 739-755 , 2024

Link: https://doi.org/10.1007/..

2

Showcase the smiles or the tears? How elicited perspectives..:

Hildebrand, Diogo ; Hadi, Rhonda ; Sen, Sankar
Journal of the Academy of Marketing Science. , 2024

Link: https://doi.org/10.1007/..

3

Enhancing Consumer and Planetary Well-Being by Consuming Le..:

Sen, Sankar ; Bhattacharya, CB ; Lindrud, Kristin...
Journal of Sustainable Marketing. , 2024

Link: https://doi.org/10.51300..

4

Low‐fit cause‐related marketing: When and why do consumers ..:

DeMotta, Yoshiko ; Janssen, Catherine ; Sen, Sankar
Journal of Consumer Psychology. 34 (2023) 2 - p. 281-298 , 2023

Link: https://doi.org/10.1002/..

5

Beyond skin-deep: Triple roles of salesperson attractivenes..:

Wongkitrungrueng, Apiradee ; Nuttavuthisit, Krittinee ; Sen, Sankar
Journal of Global Scholars of Marketing Science. 34 (2023) 2 - p. 283-304 , 2023

Link: https://doi.org/10.1080/..

6

AI Through a CSR Lens: Consumer Issues and Public Policy:

Du, Shuili ; Sen, Sankar
Journal of Public Policy & Marketing. 42 (2023) 4 - p. 351-353 , 2023

Link: https://doi.org/10.1177/..

7

Beyond Numbers: An Ambiguity–Accessibility–Applicability Fr..:

He, Sharlene ; Sternthal, Brian ; Kirmani, Amna..
Journal of Consumer Research. 50 (2023) 1 - p. 211-232 , 2023

Link: https://doi.org/10.1093/..

8

Distance and Alternative Signals of Status: A Unifying Fram..:

Bellezza, Silvia ; Campbell, Margaret C ; Cotte, June.
Journal of Consumer Research. 50 (2022) 2 - p. 322-342 , 2022

Link: https://doi.org/10.1093/..

9

Corporate Purpose and Employee Sustainability Behaviors:

Bhattacharya, C. B. ; Sen, Sankar ; Edinger-Schons, Laura Marie.
Journal of Business Ethics. 183 (2022) 4 - p. 963-981 , 2022

Link: https://doi.org/10.1007/..

10

Your Cheatin' Heart: How Emotional Intelligence and Selfish..:

Hasford, Jonathan ; Kidwell, Blair ; Hardesty, David M...
Journal of Consumer Research. 49 (2021) 1 - p. 112-131 , 2021

Link: https://doi.org/10.1093/..

11

Social Class Shapes Donation Allocation Preferences:

Vieites, Yan ; Goldszmidt, Rafael ; Andrade, Eduardo B..
Journal of Consumer Research. 48 (2021) 5 - p. 775-795 , 2021

Link: https://doi.org/10.1093/..

12

How Do Consumers React to Company Moral Transgressions? The..:

Xu, Haiyue (Felix) ; Bolton, Lisa E ; Winterich, Karen Page..
Journal of Consumer Research. 48 (2021) 1 - p. 77-101 , 2021

Link: https://doi.org/10.1093/..

13

It's Good to Be Different: How Diversity Impacts Judgments ..:

Khan, Uzma ; Kalra, Ajay ; Campbell, Margaret C..
Journal of Consumer Research. 49 (2021) 2 - p. 177-201 , 2021

Link: https://doi.org/10.1093/..

14

Is Salesperson Attractiveness a Boon or a Bane? The Moderat..:

Wongkitrungrueng, Apiradee ; Hildebrand, Diogo ; Sen, Sankar.
Journal of Consumer Psychology. 30 (2020) 3 - p. 447-465 , 2020

Link: https://doi.org/10.1002/..

15

Consumer reactions to corporate social responsibility: The ..:

Baskentli, Sara ; Sen, Sankar ; Du, Shuili.
Journal of Business Research. 95 (2019) - p. 502-513 , 2019

Link: https://doi.org/10.1016/..