E-LIB Suche - Ergebnisse für: Sharifah Faridah Syed Alwi

1

The thousand faces of beauty: How credible storytelling unl..:

Lee, Zoe ; Faridah Syed Alwi, Sharifah ; Gambetti, Rossella
Journal of Business Research. 181 (2024) - p. 114744 , 2024

2

Brexit or Brand it? The Effects of Attitude Towards Brexit ..:

L. Dey, Bidit ; Alwi, Sharifah Faridah Syed ; Babu, Mujahid Mohiuddin..
British Journal of Management. 34 (2022) 3 - p. 1215-1237 , 2022

Link: https://doi.org/10.1111/..

3

Measuring customer based place brand equity (CBPBE) from a ..:

Bose, Sunny ; Roy, Sanjit Kumar ; Alwi, Sharifah Faridah Syed.
Journal of Business Research. 116 (2020) - p. 734-744 , 2020

Link: https://doi.org/10.1016/..

4

New conceptualization and measurement of corporate identity..:

Tourky, Marwa ; Alwi, Sharifah Faridah Syed ; Kitchen, Philip..
Journal of Business Research. 109 (2020) - p. 595-606 , 2020

Link: https://doi.org/10.1016/..

5

The Importance of Ethics in Branding: Mediating Effects of ..:

Alwi, Sharifah Faridah Syed ; Ali, Sulaiman Muhammad ; Nguyen, Bang
Business Ethics Quarterly. 27 (2017) 3 - p. 393-422 , 2017

Link: https://www.jstor.org/st..

6

Managing Volunteerism Behaviour: The drivers of donations p..:

De Abreu, Madalena Eça ; Laureano, Raul M. S. ; Alwi, Sharifah Faridah Syed..
Journal of General Management. 40 (2015) 3 - p. 39-54 , 2015

Link: https://doi.org/10.1177/..

7

Coupon redemption behaviour: a Malaysian cross-segment inve..:

J. Kitchen, Philip ; Faridah Syed Alwi, Sharifah ; Che-Ha, Norbani.
Marketing Intelligence & Planning. 32 (2014) 1 - p. 66-88 , 2014

Link: https://doi.org/10.1108/..

8

Branding in the Asian context: a Malaysian perspective:

Faridah Syed Alwi, Sharifah ; Melewar, T.C. ; Melewar, T.C.
Asia Pacific Journal of Marketing and Logistics. 25 (2013) 2 - p. 287-297 , 2013

Link: https://doi.org/10.1108/..

9

Segmentation and brand positioning for Islamic financial se..:

Muhamad, Rusnah ; Melewar, T.C. ; Faridah Syed Alwi, Sharifah.
European Journal of Marketing. 46 (2012) 7/8 - p. 900-921 , 2012

Link: https://doi.org/10.1108/..

10

Market segmentation and buying behaviour in the Islamic fin..:

, In: Handbook of Islamic marketing / ed. by Özlem Sandıkcı, Gillian Rice

Rusnah Muhamad ; Melewarha, T. C. ; Alwi, Sharifah Faridah Syed. (2011) - p. 248-273

Copies: Zentrale; TB Wirtschaft; BB WiWi;

11

Online corporate brand image, satisfaction and loyalty:

, In: The journal of brand management

Silva, Rui Vinhas da ; Alwi, Sharifah Faridah Syed. (2008/09) 3 - p. 119-144

Copies: Zentrale: z bwl 485/143; Zentrale:Magazin Zs ff 3043

12

The link between offline brand attributes and corporate bra..:

Vinhas Da Silva, Rui ; Faridah Syed Alwi, Sharifah
Journal of Product & Brand Management. 17 (2008) 3 - p. 175-187 , 2008

Link: https://doi.org/10.1108/..

13

Online brand attributes and online corporate brand images:

Vinhas Da Silva, Rui ; Faridah Syed Alwi, Sharifah
European Journal of Marketing. 42 (2008) 9/10 - p. 1039-1058 , 2008

Link: https://doi.org/10.1108/..

14

Cognitive, affective attributes and conative, behavioural r..:

Vinhas Da Silva, Rui ; Faridah Syed Alwi, Sharifah
Journal of Product & Brand Management. 15 (2006) 5 - p. 293-305 , 2006

Link: https://doi.org/10.1108/..

15

Retailers, don't ignore me on social media! The importance ..:

Gutierrez, Anabel ; Punjaisri, Khanyapuss ; Desai, Bhavini...
Journal of Retailing and Consumer Services. 72 (2023) - p. 103272 , 2023

Link: https://doi.org/10.1016/..