Sood, Ashish
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2

Consequences of Multigenerational Services Adoption Behavio..:

Sood, Ashish ; Gupta, Shaphali ; Kumar, V.
Journal of International Marketing.  31 (2023)  2 - p. 43-63 , 2023
 
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3

Lockdown Without Loss? A Natural Experiment of Net Payoffs ..:

Tellis, Gerard J. ; Sood, Ashish ; Nair, Sajeev.
Journal of Public Policy & Marketing.  42 (2023)  2 - p. 133-151 , 2023
 
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7

Predicting Patients With Troponin Positive Chest Pain and U..:

Rao, Karan ; De Silva, Kasun ; Sood, Ashish..
Heart, Lung and Circulation.  31 (2022)  9 - p. 1219-1227 , 2022
 
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9

A Manager's Dilemma: Sow or Harvest:

Govindarajan, Vijay ; Sood, Ashish ; Srivastava, Anup..
Management and Business Review.  1 (2021)  1 - p. , 2021
 
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10

Timing Market Entry: The Mediation Effect of Market Potenti..:

Islam, Towhidul ; Meade, Nigel ; Sood, Ashish
Journal of International Marketing.  30 (2021)  1 - p. 40-54 , 2021
 
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11

Prevention- Versus Promotion-Focus Regulatory Efforts on th..:

Kumar, V. ; Sood, Ashish ; Gupta, Shaphali.
Journal of International Marketing.  29 (2020)  1 - p. 1-22 , 2020
 
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15

Client profitability of diffusion segments across countries..:

Sood, Ashish ; Kumar, V
Journal of International Business Studies.  49 (2018)  9 - p. 1237-1262 , 2018
 
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