I agree that this site is using cookies. You can find further informations
here
.
X
Login
My folder (
0
)
Home
About us
Home About us
Our history
Profile
Press & public relations
Friends
The library in figures
Exhibitions
Projects
Training, internships, careers
Films
Services & Information
Home Services & Information
Lending and interlibrary loans
Returns and renewals
Training and library tours
My Account
Library cards
New to the library?
Download Information
Opening hours
Learning spaces
PC, WLAN, copy, scan and print
Catalogs and collections
Home Catalogs and Collections
Rare books and manuscripts
Digital collections
Subject Areas
Our sites
Home Our sites
Central Library
Law Library (Juridicum)
BB Business and Economics (BB11)
BB Physics and Electrical Engineering
TB Engineering and Social Sciences
TB Economics and Nautical Sciences
TB Music
TB Art & Design
TB Bremerhaven
Contact the library
Home Contact the library
Staff Directory
Open access & publishing
Home Open access & publishing
Reference management: Citavi & RefWorks
Publishing documents
Open Access in Bremen
Show Desktop-Version
Toggle navigation
Spiro, Rosann L.
25
results:
Search for persons
X
Format
Online (24)
Print (1)
Mediatypes
Articles (Online) (24)
Articles (Print) (1)
Sorted by: Relevance
Sorted by: Year
?
1
The combined effect of customer perceptions about a salespe..:
Guenzi, Paolo
;
De Luca, Luigi M.
;
Spiro, Rosann
Journal of Business & Industrial Marketing. 31 (2016) 4 - p. 553-564 , 2016
Link:
https://doi.org/10.1108/..
?
2
The embedded sales force: Connecting buying and selling org..:
Bradford, Kevin
;
Brown, Steven
;
Ganesan, Shankar
...
Marketing Letters. 21 (2010) 3 - p. 239-253 , 2010
Link:
https://www.jstor.org/st..
?
3
The embedded sales force: Connecting buying and selling org..:
Bradford, Kevin
;
Brown, Steven
;
Ganesan, Shankar
...
Marketing Letters. 21 (2010) 3 - p. 239-253 , 2010
Link:
https://doi.org/10.1007/..
?
4
Recapturing store image in customer-based store equity: a c..:
Hartman, Katherine B.
;
Spiro, Rosann L.
Journal of Business Research. 58 (2005) 8 - p. 1112-1120 , 2005
Link:
https://doi.org/10.1016/..
?
5
Salesperson Selection, Training, and Development: Trends, I..:
Cron, William L.
;
Marshall, Greg W.
;
Singh, Jagdip
..
The Journal of Personal Selling and Sales Management. 25 (2005) 2 - p. 123-136 , 2005
Link:
https://www.jstor.org/st..
?
6
Attracting Graduates to Sales Positions and the Role of Rec..:
Wiles, Michael A.
;
Spiro, Rosann L.
The Journal of Personal Selling and Sales Management. 24 (2004) 1 - p. 39-48 , 2004
Link:
https://www.jstor.org/st..
?
7
Attracting Graduates to Sales Positions and the Role of Rec..:
Wiles, Michael A.
;
Spiro, Rosann L.
Journal of Personal Selling & Sales Management. 24 (2004) 1 - p. 39-48 , 2004
Link:
https://doi.org/10.1080/..
?
8
Attributions and Behavioral Intentions of Inexperienced Sal..:
Dixon, Andrea L.
;
Spiro, Rosann L.
;
Forbes, Lukas P.
Journal of the Academy of Marketing Science. 31 (2003) 4 - p. 459-467 , 2003
Link:
https://doi.org/10.1177/..
?
9
Successful and Unsuccessful Sales Calls: Measuring Salesper..:
Dixon, Andrea L.
;
Spiro, Rosann L.
;
Jamil, Maqbul
Journal of Marketing. 65 (2001) 3 - p. 64-78 , 2001
Link:
https://www.jstor.org/st..
?
10
Successful and Unsuccessful Sales Calls: Measuring Salesper..:
Dixon, Andrea L.
;
Spiro, Rosann L.
;
Jamil, Maqbul
Journal of Marketing. 65 (2001) 3 - p. 64-78 , 2001
Link:
https://doi.org/10.1509/..
?
11
Marketing and Sales: Strategic Alignment and Functional Imp..:
Strahle, William M.
;
Spiro, Rosann L.
;
Acito, Frank
The Journal of Personal Selling and Sales Management. 16 (1996) 1 - p. 1-20 , 1996
Link:
https://www.jstor.org/st..
?
12
Salesperson and product country-of-origin effects on attitu..:
McGee, Lynn W.
;
Spiro, Rosann L.
Journal of Business Research. 22 (1991) 1 - p. 21-32 , 1991
Link:
https://doi.org/10.1016/..
?
13
Adaptive Selling: Conceptualization, Measurement, and Nomol..:
Spiro, Rosann L.
;
Weitz, Barton A.
Journal of Marketing Research. 27 (1990) 1 - p. 61-69 , 1990
Link:
https://www.jstor.org/st..
?
14
The Customer-Salesperson Dyad: An Interaction/Communication..:
Williams, Kaylene C.
;
Spiro, Rosann L.
;
Fine, Leslie M.
The Journal of Personal Selling and Sales Management. 10 (1990) 3 - p. 29-43 , 1990
Link:
https://www.jstor.org/st..
?
15
The marketing concept in perspective:
McGee, Lynn W
;
Spiro, Rosann L
Business Horizons. 31 (1988) 3 - p. 40-45 , 1988
Link:
https://doi.org/10.1016/..
1-15