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Su, Leona Yi-Fan
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1

"That's some positive energy": how social media users respo..:

Cacciatore, Michael A. ; Yeo, Sara K. ; Su, Leona Yi-Fan...
Journal of Science Communication.  23 (2024)  1 - p. , 2024
Link: https://doi.org/10.22323..
 
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2

Integrating Human Insights Into Text Analysis: Semi-Supervi..:

Su, Leona Yi-Fan ; Chen, Tianli ; Ng, Yee Man Margaret..
Social Science Computer Review.  42 (2023)  2 - p. 416-437 , 2023
Link: https://doi.org/10.1177/..
 
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3

Engaging the dismissive: An assessment of humor-based strat..:

McKasy, Meaghan ; Cacciatore, Michael A. ; Yeo, Sara K....
Public Understanding of Science.  33 (2023)  2 - p. 227-240 , 2023
Link: https://doi.org/10.1177/..
 
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4

Outdoor-sports brands' Instagram strategies: how message at..:

Zhang, Jennifer Shiyue ; Su, Leona Yi-Fan
International Journal of Advertising.  42 (2022)  6 - p. 1088-1109 , 2022
Link: https://doi.org/10.1080/..
 
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5

Understanding the association between date labels and consu..:

Gong, Ziyang ; Su, Leona Yi-Fan ; Zhang, Jennifer Shiyue..
Food Quality and Preference.  96 (2022)  - p. 104373 , 2022
Link: https://doi.org/10.1016/..
 
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6

What Do Childcare Providers Know about Environmental Influe..:

Koester, Brenda D. ; Sloane, Stephanie ; Fujimoto, Elinor M...
International Journal of Environmental Research and Public Health.  18 (2021)  10 - p. 5489 , 2021
Link: https://doi.org/10.3390/..
 
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7

COVID ISSUE: Visual Narratives About COVID-19 Improve Messa..:

Jarreau, Paige Brown ; Su, Leona Yi-Fan ; Chiang, Elfy Chun-Lin...
Frontiers in Communication.  6 (2021)  - p. , 2021
Link: https://doi.org/10.3389/..
 
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8

Following science on social media: The effects of humor and..:

Yeo, Sara K. ; Cacciatore, Michael A. ; Su, Leona Yi-Fan..
Public Understanding of Science.  , 2021
Link: https://doi.org/10.1177/..
 
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9

Generating Science Buzz: An Examination of Multidimensional..:

Su, Leona Yi-Fan ; McKasy, Meaghan ; Cacciatore, Michael A....
Science Communication.  44 (2021)  1 - p. 30-59 , 2021
Link: https://doi.org/10.1177/..
 
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10

Political and personality predispositions and topical conte..:

Su, Leona Yi-Fan ; Scheufele, Dietram A ; Brossard, Dominique.
New Media & Society.  23 (2020)  5 - p. 894-919 , 2020
Link: https://doi.org/10.1177/..
 
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11

Predicting Intentions to Engage With Scientific Messages on..:

Yeo, Sara K. ; Su, Leona Yi-Fan ; Cacciatore, Michael A...
Science Communication.  42 (2020)  4 - p. 481-507 , 2020
Link: https://doi.org/10.1177/..
 
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12

When a Personal HPV Story on a Blog Influences Perceived So..:

Lee, Tae Kyoung ; Su, Leona Yi-Fan
Health Communication.  35 (2019)  4 - p. 438-446 , 2019
Link: https://doi.org/10.1080/..
 
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13

Uncivil and personal? Comparing patterns of incivility in c..:

Su, Leona Yi-Fan ; Xenos, Michael A ; Rose, Kathleen M...
New Media & Society.  20 (2018)  10 - p. 3678-3699 , 2018
Link: https://doi.org/10.1177/..
 
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14

Pink slimed: Media framing of novel food technologies and r..:

Runge, Kristin K. ; Chung, Jennifer H. ; Su, Leona Yi-Fan..
Meat Science.  143 (2018)  - p. 242-251 , 2018
Link: https://doi.org/10.1016/..
 
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15

Scientists Joking on Social Media: An Empirical Analysis of..:

Simis-Wilkinson, Molly ; Madden, Haley ; Lassen, David...
Science Communication.  40 (2018)  3 - p. 314-339 , 2018
Link: https://doi.org/10.1177/..
 
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