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Suh, Taewon
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1

Assessing the Social Performance of Emerging Business Model..:

, In: Advances in Digital Marketing and eCommerce; Springer Proceedings in Business and Economics,
Suh, Taewon ; Suh, Jeremy D. - p. 135-140 , 2024
Link: https://doi.org/10.1007/..
 
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2

Configuring managerial factors to enhance omnichannel exper..:

Suh, Taewon ; Lee, Sang Bong
Electronic Commerce Research.  23 (2023)  3 - p. 1591-1619 , 2023
Link: https://doi.org/10.1007/..
 
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3

Transferring in-store experience to online: An omnichannel ..:

Suh, Taewon ; Moradi, Masoud
Journal of Business Research.  168 (2023)  - p. 114237 , 2023
Link: https://doi.org/10.1016/..
 
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4

Omnichannel Experience in Loyalty Loop for Customer Engagem..:

, In: Advances in Digital Marketing and eCommerce; Springer Proceedings in Business and Economics,
Suh, Taewon ; Bong Lee, Sang - p. 57-64 , 2022
Link: https://doi.org/10.1007/..
 
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5

Gender difference in visual attention to digital content of..:

Suh, Taewon ; Wilson, Rick T. ; On, Seungtae
Electronic Commerce Research.  23 (2021)  2 - p. 877-897 , 2021
Link: https://doi.org/10.1007/..
 
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6

Developing a digital marketing tool for ethnic ventures' mi..:

Suh, Taewon ; Chow, T. Edwin
Industrial Marketing Management.  93 (2021)  - p. 10-21 , 2021
Link: https://doi.org/10.1016/..
 
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7

The effect of attribute alignability on brand evaluation in..:

Lee, Byung‐Kwan ; Suh, Taewon ; Noh, Hwan‐Ho
Journal of Consumer Behaviour.  20 (2021)  6 - p. 1508-1522 , 2021
Link: https://doi.org/10.1002/..
 
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8

Competitive Adsorption as a Route to Area-Selective Deposit..:

Suh, Taewon ; Yang, Yan ; Zhao, Pengyuan...
ACS Applied Materials & Interfaces.  12 (2020)  8 - p. 9989-9999 , 2020
Link: https://doi.org/10.1021/..
 
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9

Internal audience strikes back from the outside: emotionall..:

Lee, Sang Bong ; Suh, Taewon
Journal of Product & Brand Management.  29 (2020)  7 - p. 863-876 , 2020
Link: https://doi.org/10.1108/..
 
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10

Understanding the Effects of Physical Images on Viewers in ..:

Lee, Byung-Kwan ; Suh, Taewon ; Sierra, Jeremy J.
Journal of Promotion Management.  26 (2019)  1 - p. 1-18 , 2019
Link: https://doi.org/10.1080/..
 
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11

Twofold relationship dynamics of supplier's knowledge shari..:

Suh, Taewon ; Jung, Jae C. ; Zank, Gail M..
Journal of Business & Industrial Marketing.  34 (2019)  4 - p. 862-874 , 2019
Link: https://doi.org/10.1108/..
 
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12

Emerging Technology and Business Model Innovation: The Case..:

Lee, Jaehun ; Suh, Taewon ; Roy, Daniel.
Journal of Open Innovation: Technology, Market, and Complexity.  5 (2019)  3 - p. 44 , 2019
Link: https://doi.org/10.3390/..
 
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13

A Bayesian network approach to juxtapose brand engagement a..:

Suh, Taewon ; Kang, Seok ; Kemp, Elyria A.
Electronic Commerce Research.  20 (2018)  2 - p. 361-379 , 2018
Link: https://doi.org/10.1007/..
 
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14

Enhancing the simultaneous utilization of measure in produc..:

Suh, Taewon ; Ford, John ; Ryu, Young S..
Journal of Product & Brand Management.  26 (2017)  3 - p. 312-326 , 2017
Link: https://doi.org/10.1108/..
 
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15

Advertising to the masses: the effects of crowding on the a..:

Wilson, Rick T. ; Suh, Taewon
International Journal of Advertising.  37 (2017)  3 - p. 402-420 , 2017
Link: https://doi.org/10.1080/..
 
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