Szmigin, Isabelle T.
102  results:
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4

Understanding the consumer:

Copies:  TB Nautik 24/4 Szm 7 (2003)
 
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Electronic cash: a qualitative assessment of its adoption:

Szmigin, Isabelle T.D. ; Bourne, Humphrey
International Journal of Bank Marketing.  17 (1999)  4 - p. 192-203 , 1999
 
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Managing Quality in Business‐to‐business Services:

Szmigin, Isabelle T.D.
European Journal of Marketing.  27 (1993)  1 - p. 2-21 , 1993
 
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European Consumers and their Persistent Resilience in the F..:

O'Loughlin, Deirdre M ; McEachern, Morven ; Szmigin, Isabelle T...
O'Loughlin , D M , McEachern , M , Szmigin , I T , Karantinou , K , Barbosa , B , Fernández Moya , M E & Lamprinakos , G 2017 , ' European Consumers and their Persistent Resilience in the Face of Austerity ' , Advances in Consumer Research , vol. 45 , pp. 785-786 ..  , 2017
 
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13

Consumer-managed profiling 

, In: New Developments in Online Marketing / ed. by Stephen Tagg, Alan Stevenson and Tiziano Vescovi
a contemporary interpretation of privacy in buyer-seller in... 
Reppel, Alexander E.. (2014)  - p. 143-164
Copies:  TB Nautik 19/1.1 New 3(2014)
 
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Globalization and international marketing competition 

, In: 4150 Legends in marketing / Philip Kotler ; series editor Jagdish N. Sheth, Ph.D.
volume 6
,
Legends in marketing ; 5
Copies:  TB Nautik 19/0 Kot.VI,1; BB WiWi: 11a bwl 419/400-6
 
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