Tung, Pei-Ju
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1

The Impact of Narrative Advertisement on Consumers' Brand E..:

, In: Enlightened Marketing in Challenging Times; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,
Tung, Pei-Ju ; Chang, Aihwa - p. 467-468 , 2020
 
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2

Revisiting associations between specific asset investment a..:

Wu, Lei-Yu ; Chen, Kuan-Yang ; Chen, Po-Yuan.
Journal of Business Research.  69 (2016)  9 - p. 3545-3552 , 2016
 
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3

Developing an extended Theory of Planned Behavior model to ..:

Chen, Mei-Fang ; Tung, Pei-Ju
International Journal of Hospitality Management.  36 (2014)  - p. 221-230 , 2014
 
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5

Epitranscriptomic cytidine methylation of the hepatitis B v..:

Su, Pei-Yi (Alma) ; Chang, Chih-Hsu ; Yen, Shin-Chwen Bruce...
Proceedings of the National Academy of Sciences.  121 (2024)  24 - p. , 2024
 
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9

Are Chinese Entrepreneurs Happier than Employees? Evidence ..:

Xia, Chang-Lan ; Wu, Tung-Ju ; Wei, An-Pin.
International Journal of Environmental Research and Public Health.  18 (2020)  1 - p. 179 , 2020
 
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10

How to Motivate Employees for Sustained Innovation Behavior..:

He, Pei-Xu ; Wu, Tung-Ju ; Zhao, Hong-Dan.
International Journal of Environmental Research and Public Health.  16 (2019)  23 - p. 4608 , 2019
 
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12

The study on price and lead time decisions in retailer-domi..:

Li, Yi-Bin ; Lin, Chun-Pei ; Wu, Tung-Ju.
Journal of Interdisciplinary Mathematics.  20 (2017)  3 - p. 805-819 , 2017
 
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13

Authentic leadership and knowledge sharing in state-owned e..:

Li, Yi-Bin ; Wu, Tung-Ju ; Lin, Chun-Pei
Journal of Interdisciplinary Mathematics.  20 (2017)  3 - p. 881-894 , 2017
 
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14

The impact of community incentives and user-enterprise comm..:

Sun, Rui ; Lin, Chun-Pei ; Wu, Tung-Ju.
Journal of Discrete Mathematical Sciences and Cryptography.  19 (2016)  4 - p. 887-909 , 2016
 
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