E-LIB Suche - Ergebnisse für: Vasquez‐Parraga, Arturo Z.

1

Consumer social responses to CSR initiatives versus corpora..:

Marquina Feldman, Percy ; Vasquez‐Parraga, Arturo Z.
Journal of Consumer Marketing. 30 (2013) 2 - p. 100-111 , 2013

2

Customer satisfaction and loyalty: start with the product, ..:

Torres‐Moraga, Eduardo ; Vásquez‐Parraga, Arturo Z. ; Zamora‐González, Jorge
Journal of Consumer Marketing. 25 (2008) 5 - p. 302-313 , 2008

Link: https://doi.org/10.1108/..

3

Rationale and strategies of Latin American companies enteri..:

Vasquez‐Parraga, Arturo Z. ; Felix, Reto ; Leila Borders, Aberdeen
Journal of Business & Industrial Marketing. 19 (2004) 6 - p. 359-371 , 2004

Link: https://doi.org/10.1108/..

4

Investment and marketing strategies of Mexican companies in..:

Vasquez‐Parraga, Arturo Z. ; Felix, Reto
Thunderbird International Business Review. 46 (2004) 2 - p. 149-164 , 2004

Link: https://doi.org/10.1002/..

5

Editorial: Towards an emerging science of customer loyalty ..:

Vasquez-Párraga, Arturo Z. ; Sahagún, Miguel A. ; Musso, Fabio
Frontiers in Psychology. 15 (2024) - p. , 2024

Link: https://doi.org/10.3389/..

6

How Do Consumers in General Evaluate, Judge, and Act toward..:

Shi, Juehui ; Pham, Ngoc Cindy ; Schapsis, Claudio..
American Business Review. 25 (2022) 2 - p. 293-327 , 2022

Link: https://doi.org/10.37625..

7

Explaining Loyalty in Higher Education: A Model and Compara..:

Galindo-Illanes, Maritza Katherine ; Gallegos-Mardones, Juan Alejandro ; Vasquez-Parraga, Arturo Z.
Sustainability. 13 (2021) 19 - p. 10781 , 2021

Link: https://doi.org/10.3390/..

8

Rationalizing and Integrating Strategic Marketing Knowledge..:

, In: Enlightened Marketing in Challenging Times; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Vasquez-Parraga, Arturo Z. - p. 495-496 , 2020

Link: https://doi.org/10.1007/..

9

Incongruity between Judgment and Action in Business Student..:

, In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science; Finding New Ways to Engage and Satisfy Global Customers,

Vasquez-Parraga, Arturo Z. ; Pham, Ngoc ; Sahagun, Miguel... - p. 557-558 , 2019

Link: https://doi.org/10.1007/..

10

Emotional Bonds with Technology: The Impact of Customer Rea..:

Poushneh, Atieh ; Vasquez-Parraga, Arturo Z.
Journal of theoretical and applied electronic commerce research. 14 (2019) 2 - p. 0-0 , 2019

Link: https://doi.org/10.4067/..

11

Sex-Appealing Clothing: Attitudes and Preferences of Young ..:

, In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science; Finding New Ways to Engage and Satisfy Global Customers,

Pham, Ngoc ; Vasquez-Parraga, Arturo Z. ; Felix, Reto - p. 871-871 , 2019

Link: https://doi.org/10.1007/..

12

Normas dominantes en las decisiones éticas y actitudes de l..:

Sahagún, Miguel Ángel ; Vásquez-Párraga, Arturo Z.
RIDE Revista Iberoamericana para la Investigación y el Desarrollo Educativo. 9 (2018) 17 - p. 388-418 , 2018

Link: https://doi.org/10.23913..

13

The role of customer readiness and participation in non-tec..:

Poushneh, Atieh ; Vasquez-Parraga, Arturo Z.
Journal of Consumer Marketing. 35 (2018) 6 - p. 588-600 , 2018

Link: https://doi.org/10.1108/..

14

Consumer Propensity to Adopt Illicit Goods: Theory, Methods..:

Robles-Avila, Sergio Enrique ; Vasquez-Parraga, Arturo Z.
Theoretical Economics Letters. 8 (2018) 3 - p. 292-315 , 2018

Link: https://doi.org/10.4236/..

15

Five-Stage Acculturation Process of Hispanic Consumers: The..:

Vasquez-Parraga, Arturo Z. ; Valencia, Humberto
The International Trade Journal. 31 (2017) 2 - p. 130-162 , 2017

Link: https://doi.org/10.1080/..