E-LIB Suche - Ergebnisse für: Yildiz, Hélène

1

Interacting in virtual reality: When the Proteus effect sti..:

Yildiz, Hélène ; Reiter, Alan ; Vrontis, Demetris.
Technological Forecasting and Social Change. 201 (2024) - p. 123205 , 2024

Link: https://doi.org/10.1016/..

2

The influence of managerial perceptions on adopting environ..:

Al-Kwifi, Osama S. ; Abu Farha, Allam K. ; Obeidat, Shatha..
Industrial Marketing Management. 115 (2023) - p. 550-563 , 2023

Link: https://doi.org/10.1016/..

3

Ethnocentrism Consumer Research: A Bibliometric Analysis Ov..:

, In: Brand, Label, and Product Intelligence; Springer Proceedings in Business and Economics,

Tahali, Sara ; Yildiz, Hélène ; Kaswengi, Joseph - p. 91-113 , 2022

Link: https://doi.org/10.1007/..

4

How Fair is the Handling of the Claimant Customer? A Compar..:

, In: Brand, Label, and Product Intelligence; Springer Proceedings in Business and Economics,

Tahali, Sara ; Yildiz, Hélène - p. 129-141 , 2022

Link: https://doi.org/10.1007/..

5

Rational and Emotional Advertising: A bibliometric Analysis..:

Elbardai, Habiba ; Lakhrif, Kamal ; Yildiz, Hélène
International Journal of Marketing Studies. 13 (2021) 4 - p. 16 , 2021

Link: https://doi.org/10.5539/..

6

Do ethnocentric consumers really buy local products?:

Yildiz, Hélène ; Heitz-Spahn, Sandrine ; Belaud, Lydie
Journal of Retailing and Consumer Services. 43 (2018) - p. 139-148 , 2018

Link: https://doi.org/10.1016/..

7

Le point de vente physique, entre espace de showrooming et ..:

Heitz-Spahn, Sandrine ; Belaud, Lydie ; Yildiz, Hélène
Décisions Marketing. , 2018

Link: https://www.jstor.org/st..

8

Explaining small-retailer patronage through social capital ..:

Yildiz, Hélène ; Heitz-Spahn, Sandrine ; Belaud, Lydie
International Journal of Retail & Distribution Management. 45 (2017) 6 - p. 641-659 , 2017

Link: https://doi.org/10.1108/..

9

Le joueur social et connecté: une perspective d'analyse par..:

Belaud, Lydie ; Heitz-Spahn, Sandrine ; Yildiz, Hélène
Décisions Marketing. , 2016

Link: https://www.jstor.org/st..

10

Prise en compte du temps dans la validation de construit en..:

Frisou, Jean ; Yildiz, Hélène
Recherche et Applications en Marketing. 26 (2011) 2 - p. 29-50 , 2011

Link: https://www.jstor.org/st..

11

Consumer learning as a determinant of a multi-partner loyal..:

Frisou, Jean ; Yildiz, Hélène
Journal of Retailing and Consumer Services. 18 (2011) 1 - p. 81-91 , 2011

Link: https://doi.org/10.1016/..

12

Taking Account of Time in Marketing Construct Validation: T..:

Frisou, Jean ; Yildiz, Hélène
Recherche et Applications en Marketing (English Edition). 26 (2011) 2 - p. 29-49 , 2011

Link: https://doi.org/10.1177/..

13

Permission Marketing and Commitment: Proposal for a Theoret..:

Yildiz, Hélène
Recherche et Applications en Marketing (English Edition). 22 (2007) 3 - p. 5-26 , 2007

Link: https://doi.org/10.1177/..

14

Permission et engagement: Proposition d'un cadre théorique ..:

Yildiz, Hélène
Recherche et Applications en Marketing (French Edition). 22 (2007) 3 - p. 5-27 , 2007

Link: https://doi.org/10.1177/..

15

Permission et engagement : proposition d'un cadre théorique..:

Yildiz, Hélène
Recherche et Applications en Marketing. 22 (2007) 3 - p. 5-27 , 2007

Link: https://www.jstor.org/st..