E-LIB Suche - Ergebnisse für: Zubcsek, Peter Pal

1

How observation of other shoppers increases the in-store us..:

Darvasi, Gábor ; Spann, Martin ; Zubcsek, Peter Pal
Journal of Retailing and Consumer Services. 77 (2024) - p. 103694 , 2024

Link: https://doi.org/10.1016/..

2

Analyzing Purchase Decisions Using Dynamic Location Data:

Shoshani, Tal ; Zubcsek, Peter Pal ; Reichman, Shachar
Journal of Interactive Marketing. 59 (2023) 1 - p. 1-18 , 2023

Link: https://doi.org/10.1177/..

3

Predicting Mobile Advertising Response Using Consumer Coloc..:

Zubcsek, Peter Pal ; Katona, Zsolt ; Sarvary, Miklos
Journal of Marketing. 81 (2017) 4 - p. 109-126 , 2017

Link: https://www.jstor.org/st..

4

Predicting Mobile Advertising Response Using Consumer Coloc..:

Zubcsek, Peter Pal ; Katona, Zsolt ; Sarvary, Miklos
Journal of Marketing. 81 (2017) 4 - p. 109-126 , 2017

Link: https://doi.org/10.1509/..

5

Lower Connectivity Is Better: The Effects of Network Struct..:

STEPHEN, ANDREW T. ; ZUBCSEK, PETER PAL ; GOLDENBERG, JACOB
Journal of Marketing Research. 53 (2016) 2 - p. 263-279 , 2016

Link: http://www.jstor.org/sta..

6

Lower Connectivity is Better: The Effects of Network Struct..:

Stephen, Andrew T. ; Zubcsek, Peter Pal ; Goldenberg, Jacob
Journal of Marketing Research. 53 (2016) 2 - p. 263-279 , 2016

Link: https://doi.org/10.1509/..

7

Information communities: The network structure of communica..:

Zubcsek, Peter Pal ; Chowdhury, Imran ; Katona, Zsolt
Social Networks. 38 (2014) - p. 50-62 , 2014

Link: https://doi.org/10.1016/..

8

Network Effects and Personal Influences: The Diffusion of a..:

Katona, Zsolt ; Zubcsek, Peter Pal ; Sarvary, Miklos
Journal of Marketing Research. 48 (2011) 3 - p. 425-443 , 2011

Link: https://doi.org/10.1509/..

9

Network Effects and Personal Influences: The Diffusion of a..:

KATONA, ZSOLT ; ZUBCSEK, PETER PAL ; SARVARY, MIKLOS
Journal of Marketing Research. 48 (2011) 3 - p. 425-443 , 2011

Link: https://www.jstor.org/st..

10

Advertising to a social network:

Zubcsek, Peter Pal ; Sarvary, Miklos
Quantitative Marketing and Economics. 9 (2011) 1 - p. 71-107 , 2011

Link: https://doi.org/10.1007/..

11

Predicting Mobile Advertising Response Using Consumer Coloc..:

Zubcsek, Peter Pal ; Katona, Zsolt ; Sarvary, Miklos
qt3w58x5b5. , 2017

Link: https://escholarship.org..

12

Predicting mobile advertising response using consumer coloc..:

, In: Journal of marketing / American Marketing Association

Zubcsek, Peter Pal ; Katona, Zsolt ; Sárváry, Miklós. (2017) 4 - p. 109-126

Copies: Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922

13

Lower connectivity is better

, In: Journal of marketing research / American Marketing Association

the effects of network structure on redundancy of ideas and...

Stephen, Andrew T. ; Zubcsek, Peter Pal ; Goldenberg, Jacob. (2016) 2 - p. 263-279

Copies: Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085

14

Network effects and personal influences

, In: Journal of marketing research / American Marketing Association

the diffusion of an online social network

Katona, Zsolt. (2011) 3 - p. 425-443

Copies: Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085

15

How being busy can increase motivation and reduce task comp..:

Wilcox, Keith ; Laran, Juliano ; Stephen, Andrew T..
Journal of Personality and Social Psychology. 110 (2016) 3 - p. 371-384 , 2016

Link: https://doi.org/10.1037/..