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430  results:
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1

Advertising and promotion 

an integrated marketing communications perspective 
Belch, George E. ; Belch, Michael A. - Thirteenth edition . , [2024]
Copies:  Zentrale:E02 a bwl 430/248(13)
 
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2

Integrated marketing communication 

creative strategy from idea to implementation 
Blakeman, Robyn - Fourth edition . , [2024]
Copies:  BB WiWi: 11a bwl 419/550(4)
 
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3

Distanz und Nähe in Stakeholder-Beziehungen - Implikatione..:

Pilny, Henrietta Leonie , 14.07.2022
Copies:  Zentrale:E02 a bwl 424/590
 
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4

Advertising and promotion 

an integrated marketing communications perspective 
Belch, George E. ; Belch, Michael A. - 12e, international student edition . , [2021]
Copies:  Zentrale:E02 a bwl 430/248(12)
 
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5

Social customer relationship management 

fundamentals, applications, technologies  Management for professionals
Alt, Rainer ; Reinhold, Olaf , [2020]
Copies:  BB WiWi: 11a bwl 424/690
 
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6

Die Entwicklung von Solutions-Angeboten aus einer Beziehung..:

Colm, Laura , 2020
Copies:  Zentrale:Magazin 03.g.4161
 
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7

Digitales Dialogmarketing 

Grundlagen, Strategien, Instrumente  Springer eBook Collection
Holland, Heinrich - Springer reference live . , 2020
Link: https://doi.org/10.1007/..
 
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8

Marketing channel strategy 

an omni-channel approach 
Palmatier, Robert W. ; Sivadas, Eugene ; Stern, Louis W.. - Ninth edition . , 2020
Copies:  Zentrale:E02 a bwl 419/082(9); BB WiWi: 11a bwl 419/082(9)a
 
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9

Rehumanize your business 

how personal videos accelerate sales and improve customer e... 
Beute, Ethan ; Pacinelli, Stephen , [2019]
Copies:  BB WiWi: 11a bwl 424/200
 
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10

Inter-organizational culture 

linking relationship marketing with organizational behavior 
Larentis, Fabiano ; Antonello, Claudia Simone ; Slongo, Luiz Antonio , [2019]
Copies:  BB WiWi: 11a bwl 063.5/183; TB Nautik 15/9.4 Lar.1
 
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11

Marketing management 

a relationship approach 
Hollensen, Svend - Fourth edition . , [2019]
Copies: Zentrale; TB Wirtschaft; BB WiWi;
 
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12

Customer relationship in general insurance industry:

Divya, M. ; Vijayachandran Pillai, B. , [2019]
Copies:  Zentrale:E02 a swl 652/847
 
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13

Stärkung von Retailer Brands im Automobilhandel zur Steige.. 

Innovatives Markenmanagement ; Band 66;Research
Roßmann, Patrick , [2019]
Copies: Zentrale; BB WiWi;
 
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14

Customer Relationship Marketing 

Grundwissen Kundenbeziehungsmanagement  Marketingwissen kompakt ; Band 1
Levermann, Thomas , [2019]
Copies:  BB WiWi: 11a bwl 424/609; TB Nautik 17/1.7 Lev 8 (2019)
 
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15

Relationship management in banking 

principles and practice  Chartered banker series
Goulding, Steve ; Abley, Richard , 2019
Copies:  BB WiWi: 11a swl 244/440
 
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