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1
African luxury branding
from soft power to queer futures
Routledge critical advertising studies;Routledge focus
Copies:
Zentrale:E02 a bwl 441.5/448
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3
Konsumentenpräferenzen beim Kauf von Secondhand-Luxusgüte..
ISM Working Paper ; No. 20
Copies:
Zentrale:E02 a bwl 402.6/284
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4
Luxury and fashion marketing
the global perspective
Routledge studies in marketing
Copies:
Zentrale:E02 a bwl 441.5/979
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5
The value of luxury
an emerging perspective
Palgrave advances in luxury
Copies:
Zentrale:E02 a vwl 100./165
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6
Fashion promotion
building a brand through marketing and communication
Basics fashion management
Copies:
Zentrale:E02 a bwl 441.5/845
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9
Understanding luxury fashion
from emotions to brand building
Palgrave advances in luxury
Copies:
Zentrale:E02 a vwl 100.1/268
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10
The Oxford handbook of luxury business
Oxford handbooks online;Oxford handbooks online, Business and Management
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11
Global luxury
organizational change and emerging markets since the 1970s
Copies:
BB WiWi: 11a vwl 100.1/968
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12
Interpretations of luxury
exploring the consumer perspective
Palgrave advances in luxury
Copies:
BB WiWi: 11a vwl 100.1/465
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14
Global marketing strategies for the promotion of luxury goo..
Advances in marketing, customer relationship management , and e-services (AMCRMES) book series;Premier reference source
Copies:
BB WiWi: 11a vwl 100.1/221
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Der Konsum von Luxusmode
im Zeichen von Kaufmotiven und Kaufemotionen
Schriftenreihe Studien zum Konsumentenverhalten ; Band 71
Copies:
BB WiWi: 11a bwl 402.6/367