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1 Ergebnisse
1
Helping those who help us
, In:
The journal of brand management
co-branded and co-created Twitter promotion in CSR partners...
Burton, Suzan
;
Soboleva, Alena
;
Daellenbach, Kate
;
Beckman, Terry
... (2017) 4 - p. 322-333
Exemplar:
Zentrale:E02
z bwl 485/143;
Zentrale:Magazin Zs
ff 3043
RT Journal Article T1
Helping those who help us
:
co-branded and co-created Twitter promotion in CSR partnerships
UL https://suche.suub.uni-bremen.de/peid=B100613373&Exemplar=1&LAN=DE A1 Burton, Suzan A1 Soboleva, Alena A1 Daellenbach, Kate A1 Beckman, Terry A1 Deshpande, Sameer A1 Basil, Debra Z. YR 2017 JF The journal of brand management VO 24 IS 4 SP 322 OP 333 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=58968215* CN E02: z bwl 485/143 CN Magazin Zs: ff 3043 SF ELIB - SuUB Bremen
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