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1 Ergebnisse
1
The benefit of becoming friends
, In:
Journal of marketing / American Marketing Association
complaining after service failures leads customers with str...
Umashankar, Nita
;
Ward, Morgan K.
;
Dahl, Darren W.
. (2017) 6 - p. 79-98
Exemplar:
Zentrale:
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>The benefit of becoming friends</Title> : <SubTitle>complaining after service failures leads customers with strong ties to increase loyalty</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B101087953&Exemplar=1&LAN=DE A1 Umashankar, Nita A1 Ward, Morgan K. A1 Dahl, Darren W. YR 2017 JF Journal of marketing / American Marketing Association VO 81 IS 6 SP 79 OP 98 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN Zentrale: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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