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1 Ergebnisse
1
Social dollars in online communities
, In:
Journal of marketing / American Marketing Association
the effect of product, user, and network characteristics
Park, Eunho
;
Rishika, Rishika
;
Janakiraman, Ramkumar
;
Houston, Mark B.
.. (2018) 1 - p. 93-114
Exemplar:
Zentrale:E02
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>Social dollars in online communities</Title> : <SubTitle>the effect of product, user, and network characteristics</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B101578169&Exemplar=1&LAN=DE A1 Park, Eunho A1 Rishika, Rishika A1 Janakiraman, Ramkumar A1 Houston, Mark B. A1 Yoo, Byungjoon YR 2018 JF Journal of marketing / American Marketing Association VO 82 IS 1 SP 93 OP 114 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN E02: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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