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1 Ergebnisse
1
WTG (Way to Go)!
, In:
Marketing
how to take gamification research in marketing to the next ...
Eppmann, René
;
Klein, Kristina
;
Bekk, Magdalena
. (2018) 4 - p. 44-52
Exemplar:
Zentrale
;
RT Journal Article T1 <Title>WTG (Way to Go)!</Title> : <SubTitle>how to take gamification research in marketing to the next level</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B104203229&Exemplar=1&LAN=DE A1 Eppmann, René A1 Klein, Kristina A1 Bekk, Magdalena YR 2018 JF Marketing VO 40 IS 4 SP 44 OP 52 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12599828* CN E02: z bwl 419/490 CN Magazin Zs: fe 2490 CN ZS-Lesesaal: bwl 049 SF ELIB - SuUB Bremen
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