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Selbstbild und Fremdbild der Zielgruppe 50plus in der Werbu..
eine Untersuchung des IFAK-Instituts, Taunusstein im Auftra... BLM-Schriftenreihe ; 59
Jankowski, Jule
;
Neundorfer, Lisa
, 2000
Exemplar:
Zentrale:Magazin
01.g.9322
RT Book, Whole T1 <Title>Selbstbild und Fremdbild der Zielgruppe 50plus in der Werbung</Title> : <SubTitle>eine Untersuchung des IFAK-Instituts, Taunusstein im Auftrag der Bayerischen Landeszentrale für Neue Medien (BLM), München</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B161095947&Exemplar=1&LAN=DE A1 Jankowski, Jule A1 Neundorfer, Lisa PB Fischer PP München YR 2000 NO 116 S. : Ill., graph. Darst. T3 BLM-Schriftenreihe ; 59 SN 3889272630 SN 9783889272638 VO 59 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=39709852* CN Magazin: 01.g.9322 SF ELIB - SuUB Bremen
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