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Innengerichtete Markenführung in Unternehmen mit mehreren ..
Wirkungen und Determinanten multipler Brand Commitments Innovatives Markenmanagement ; 54;SpringerLink, Bücher
Jentschke, Mirjam
- 1. Aufl. 2016 . , 2016
Link:
https://doi.org/10.1007/978-3-658-11960-7
RT Book, Whole T1 <Title>Innengerichtete Markenführung in Unternehmen mit mehreren Marken</Title> : <SubTitle>Wirkungen und Determinanten multipler Brand Commitments</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B165399325&Exemplar=1&LAN=DE A1 Jentschke, Mirjam NO 1. Aufl. 2016 PB Springer Gabler PP Wiesbaden YR 2016 NO Online-Ressource (XXIV, 276 S. 276 Abb. in Farbe, online resource) T3 Innovatives Markenmanagement ; 54 T3 SpringerLink, Bücher SN 9783658119607 LK http://dx.doi.org/10.1007/978-3-658-11960-7 DO http://dx.doi.org/10.1007/978-3-658-11960-7 LK http://dx.doi.org/10.1007/978-3-658-11960-7 DO 10.1007/978-3-658-11960-7 LK http://https://doi.org/10.1007/978-3-658-11960-7 SF ELIB - SuUB Bremen
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