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Strategies and tools for managing connected consumers
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
Ho, Ree Chan
, [2019]
Link:
https://doi.org/10.4018/978-1-5225-9697-4
RT Book, Whole T1 <Title>Strategies and tools for managing connected consumers</Title> UL https://suche.suub.uni-bremen.de/peid=B167931761&Exemplar=1&LAN=DE A1 Ho, Ree Chan PB IGI Global PP Hershey, Pennsylvania YR 2019 NO 1 Online-Ressource (365 Seiten) T3 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series SN 9781522596998 LK http://dx.doi.org/10.4018/978-1-5225-9697-4 DO 10.4018/978-1-5225-9697-4 LK http://https://doi.org/10.4018/978-1-5225-9697-4 SF ELIB - SuUB Bremen
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