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1 Ergebnisse
1
The value of pop-up stores on retailing platforms
, In:
Management science
evidence from a field experiment with Alibaba
Zhang, Dennis J.
;
Guo, Lifan
;
Liu, Xiaofei
.... (2019) 11 - p. 5142-5151
Exemplar:
Zentrale
;
RT Journal Article T1 <Title>The value of pop-up stores on retailing platforms</Title> : <SubTitle>evidence from a field experiment with Alibaba</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B168366448&Exemplar=1&LAN=DE A1 Zhang, Dennis J. A1 Guo, Lifan A1 Liu, Xiaofei A1 Dai, Hengchen A1 Dong, Lingxiu A1 Wu, Qian YR 2019 JF Management science VO 65 IS 11 SP 5142 OP 5151 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12602966* CN E02: z bwl 001 jc/975 CN Magazin Zs: fb 9975 CN ZS-Lesesaal: bwl 002 CN Magazin Zs: fb 9975 SF ELIB - SuUB Bremen
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