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Why do people choose to multitask with media?
, In:
Journal of advertising research / Advertising Research Foundation
the dimensions of polychronicity as drivers of multiple med...
Robinson, Helen R.
;
Kalafatis, Stavros P.
. (2020) 3 - p. 251-270
Exemplar:
Zentrale:
z bwl 400 jc/279;
Zentrale:Magazin Zs
fc 5279
RT Journal Article T1 <Title>Why do people choose to multitask with media?</Title> : <SubTitle>the dimensions of polychronicity as drivers of multiple media use : a user typology</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B173660547&Exemplar=1&LAN=DE A1 Robinson, Helen R. A1 Kalafatis, Stavros P. YR 2020 JF Journal of advertising research / Advertising Research Foundation VO 60 IS 3 SP 251 OP 270 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591456* CN Zentrale: z bwl 400 jc/279 CN Magazin Zs: fc 5279 SF ELIB - SuUB Bremen
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