Merkliste 
 1 Ergebnisse 
 
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Customer journey 

, In: The Routledge companion to strategic marketing / edited by Bodo B. Schlegelmilch and Russell S. Winer
from practice to theory 
Exemplar:  Zentrale:E02 a bwl 419/899; TB Nautik 19/3 Sch 1 (2020)